SEO Specialist

1 week ago

Rajendra Nagar Indore Madhya Pradesh, India Ment Tech labs Full time ₹ 3,81,000 per year

We are seeking a data-driven SEO Specialist to manage and optimize our online presence in the stock market and financial services domain. The ideal candidate will have deep knowledge of SEO strategies, keyword optimization, and content marketing — with a strong understanding of finance, investments, and trading-related content. You will work closely with our marketing, content, and analytics teams to drive organic traffic, improve SERP rankings, and enhance brand visibility in a highly competitive digital landscape.

Key Responsibilities

  • Develop and implement comprehensive SEO strategies tailored to the stock market and investment audience.
  • Conduct keyword research focused on financial topics — trading, investments, stocks, mutual funds, IPOs, etc.
  • Optimize website architecture, landing pages, and blog content for higher search rankings.
  • Collaborate with content writers to produce SEO-optimized, compliant financial content.
  • Monitor and improve technical SEO – site structure, page speed, crawlability, schema markup, and Core Web Vitals.
  • Manage on-page and off-page SEO, including link-building strategies, guest posting, and backlinks from authoritative financial websites.
  • Track performance using Google Analytics, Google Search Console, Ahrefs, SEMrush, or Moz.
  • Perform competitive analysis of other finance/trading platforms.
  • Stay updated on Google algorithm changes, E-E-A-T guidelines, and financial content SEO best practices.
  • Collaborate with product, tech, and compliance teams to ensure SEO and regulatory accuracy in all published content.

Required Skills and Qualifications

  • Bachelor's degree in Marketing, Business, Finance, or related field.
  • 3–8 years of SEO experience (preferably in stock market, fintech, or financial content).
  • Expertise in keyword research, link-building, on-page and technical SEO.
  • Strong familiarity with SEO tools such as Google Analytics, Ahrefs, SEMrush, Screaming Frog, or Moz.
  • Good understanding of financial terminology and market trends.
  • Proven ability to increase organic traffic and keyword rankings.
  • Knowledge of content SEO, schema markup, Core Web Vitals, and E-E-A-T principles.
  • Excellent analytical, reporting, and communication skills.

Preferred Qualifications

  • Experience working with financial content teams or trading platforms.
  • Knowledge of Google News and Discover SEO for timely financial content.
  • Familiarity with WordPress, HubSpot, or other CMS platforms.
  • Basic understanding of HTML/CSS for SEO implementation.
  • Certification in Google Analytics / HubSpot SEO / Semrush is a plus.

Job Type: Full-time

Pay: ₹10, ₹31,336.98 per month

Work Location: In person

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