Market & User Research Associate

2 days ago

Kolkata, West Bengal, India Proffer Full time ₹ 4,20,000 per year

About Kind:

Kind is a new-age, design-driven preschool brand built on the philosophy that every child is one-of-a-kind. We are reimagining early education in India — blending empathy, intelligence, and design to create spaces and learning experiences that nurture individuality from the very start.

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Role Overview:

We're looking for fresh, sharp, and curious minds to join the Founder's Office at Kind. This role sits at the intersection of market research, user understanding, and business strategy — designed for someone who can think, ask, listen, and act.

You'll be directly involved in ground research, parent and teacher interviews, user feedback loops, competitor mapping, and on-field validation of ideas that shape Kind's brand, curriculum, and expansion strategy.

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Key Responsibilities:

  • Conduct structured and unstructured market research across preschools, parents, and teachers in the region.
  • Design and execute user research studies to uncover motivations, barriers, and unmet needs in early education.
  • Interact directly with users — call, meet, and interview parents, school owners, and teachers.
  • Identify insights from data, patterns from conversations, and meaning from numbers.
  • Support the Founder's Office in competitive benchmarking, pricing analysis, and business strategy inputs.
  • Collaborate with curriculum, design, and marketing teams to translate research findings into actionable improvements.
  • Create and present concise, insight-driven reports and visual summaries.

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Who You Are:

  • 2–3 years of experience in sales, communication, market research, business, or management.
  • Excellent spoken and written communication skills — comfortable speaking to new people and leading conversations.
  • Naturally curious with an adaptive sense to ask the right questions.
  • Willing to hit the ground, pick up the phone, and connect with real users.
  • Analytical thinker with emotional intelligence — able to listen and interpret human behaviour.
  • A fast learner with the appetite to grow in a high-energy, early-stage environment.
  • Preferred: Prior experience or exposure in EdTech / education / consumer research sectors.

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Why Join Kind:

  • Work directly with the Founding Team shaping a national preschool brand from the ground up.
  • Experience hands-on learning in research, business strategy, and user experience.
  • Be part of a culture that values creativity, empathy, and intelligence.
  • Opportunity to grow into leadership roles across research, brand, or product functions.

⸻

Compensation:

Competitive salary based on experience and performance.

Job Type: Full-time

Pay: ₹15, ₹35,000.00 per month

Work Location: In person

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