Category Associate
6 days ago
Job description:
We are looking for a smart, creative, and organized Category Associate to support and manage the backend and operational tasks of any assigned category. The selected candidate will be working closely with the Director and creative teams to ensure the seamless publishing, growth, and analytics of our YouTube content. This is a dynamic role suited for someone from a reputed arts or science college in Kerala with strong academic credentials and a flair for media and digital content.
Roles & Responsibilities:
Channel Management:
- Assist in the day-to-day operations of multiple YouTube channels.
- Ensure timely uploading of videos with appropriate titles, descriptions, and thumbnails.
Content Scheduling & Coordination:
- Maintain a publishing calendar and coordinate with the video editing and creative teams.
- Prepare and update video release schedules.
Content Optimization:
- Work on basic SEO strategies to improve channel visibility and engagement.
- Analyze video performance and suggest improvements.
Analytics & Reporting:
- Monitor YouTube analytics (views, engagement, retention) and prepare periodic reports.
- Track channel growth and key performance indicators.
Research & Trend Monitoring:
- Stay updated with trending content and formats on YouTube in the education/edutainment domain.
- Assist in brainstorming content ideas based on trending topics and audience interest.
Community Management:
- Help manage comments, respond to queries, and engage with subscribers under guidance
Other Support Activities:
- Assist the Director and team in any additional administrative or digital marketing support needed related to the YouTube channel.
Preferred Skills:
- Good communication skills
- Good organizational skills and attention to detail
- Willingness to learn and adapt quickly
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