
Seo Executive
2 days ago
Job Role:
We are seeking a highly skilled and experienced SEO Specialist to join our dynamic marketing team. The ideal candidate will have a deep understanding of search engine optimization strategies, tools, and best practices to increase our website's visibility, drive organic traffic, and improve our search engine rankings.
Key Responsibilities:
- Conduct comprehensive keyword research and identify opportunities for content optimization to improve search engine rankings.
- Implement on-page and off-page SEO strategies, including meta-tag optimization, link building, and content creation.
- Analyse website performance using SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) and generate reports to monitor and improve organic traffic.
- Collaborate with the content and web development teams to ensure SEO best practices are integrated into content creation and website design.
- Stay up to date with the latest SEO trends, search algorithm updates, and industry best practices to adjust strategies accordingly.
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
- Manage and improve local SEO strategy and presence.
- Conduct competitor analysis to identify gaps in content coverage & areas of opportunity.
- Work with social media, PPC, and email marketing teams to optimize campaigns and integrate cross-channel strategies for maximum effectiveness.
- Track, report, and analyse website analytics and PPC campaigns.
Requirements:
- Bachelor's degree in Marketing, Information Technology, or a related field.
- 1-2 years of proven SEO experience, with a strong portfolio of successful SEO projects.
- In-depth knowledge of search engine algorithms and ranking strategies.
- Proficiency in SEO tools such as Google Analytics, SEMrush, Ahrefs, and Moz.
- Experience with website optimization tools and keyword research tools.
- Strong understanding of web analytics to derive meaningful insights for content strategy.
- Excellent communication and collaboration skills.
- Ability to work independently and in a team environment.
- Creative thinking with attention to detail.
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