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Social Media Executive

2 weeks ago

Noida, Uttar Pradesh, India Vibes Communications Pvt. Ltd. Full time ₹ 3,60,000 - ₹ 4,80,000 per year

1. SMO Strategy Development

  • Develop and execute comprehensive SMO strategies aligned with overall marketing and business objectives.
  • Conduct audience analysis and identify key demographics for targeted social media campaigns.
  • Stay abreast of social media trends and emerging platforms to recommend innovative strategies.

2. Social Media Content Management

  • Plan, create, and curate engaging content for various social media channels.
  • Collaborate with the content team to ensure brand consistency and alignment with SMO objectives.
  • Implement best practices for content optimization on each platform.

3. Audience Engagement and Community Building:

  • Foster a sense of community by actively engaging with the audience on social media.
  • Respond to comments, messages, and inquiries in a timely and professional manner.
  • Develop and implement strategies to grow and nurture social media communities.

4. Campaign Development and Execution

  • Conceptualize and execute social media campaigns to promote products, services, or brand initiatives.
  • Monitor and analyze campaign performance, providing insights for continuous improvement.
  • Collaborate with cross-functional teams for integrated marketing campaigns.

5. Analytics and Reporting:

  • Utilize social media analytics tools to measure the effectiveness of SMO strategies.
  • Prepare regular reports highlighting key performance indicators (KPIs) and insights.
  • Recommend adjustments to optimize future campaigns based on data analysis.

6. Paid Social Media Advertising:

  • Manage and optimize paid advertising campaigns on social media platforms.
  • Monitor budgets, analyze performance metrics, and adjust strategies for maximum ROI.
  • Stay informed about changes in advertising platforms and industry trends.

Job Type: Full-time

Pay: ₹30, ₹40,000.00 per month

Benefits:

  • Provident Fund

Schedule:

  • Day shift

Work Location: In person