Digital Marketing Strategist

8 hours ago


Manjeri, Kerala, India Zagisto Learning Hub Full time

At ZIGZAG DIGITAL SOLUTIONS, we don't just follow trends; we create them. We are a results-driven digital agency focused on helping brands grow through innovative marketing solutions. We are looking for a creative, analytical, and strategic thinker to join our team and lead our digital initiatives.

We are seeking a talented Digital Marketing Strategist to plan, execute, and optimize online marketing campaigns. You will be the brain behind our clients' growth, responsible for connecting the dots between SEO, Social Media, Paid Ads, and Content to drive ROI.

If you love data as much as you love creativity, and you know how to turn clicks into customers, we want to meet you.

Key Responsibilities

  • Strategy Development: Design and implement comprehensive digital marketing strategies that align with client business goals (B2B and B2C).
  • Paid Campaigns (PPC): Manage and optimize paid advertising campaigns on Meta (Facebook/Instagram) and Google Ads to maximize ROAS.
  • SEO & Content: Oversee SEO strategies (On-page & Off-page) and collaborate with the content team to ensure brand consistency and search visibility.
  • Social Media Growth: Develop organic social media calendars and engagement strategies to build community and brand awareness.
  • Analytics & Reporting: Monitor key performance indicators (KPIs) using tools like Google Analytics (GA4), Meta Business Suite, and Looker Studio. Provide weekly/monthly reports with actionable insights.
  • Market Research: Stay updated on the latest digital trends, algorithm changes, and competitor moves to keep our clients ahead of the curve.
  • Client Coordination: (Optional) Communicate strategy and results effectively to clients or internal stakeholders.

Requirements

  • Experience: Minimum 2-3 years of proven experience as a Digital Marketing Strategist or Digital Marketing Manager.
  • Technical Skills: Deep understanding of Google Ads, Facebook Ads Manager, Google Analytics 4, and SEO tools (e.g., SEMrush, Ahrefs, or Ubersuggest).
  • Education: Bachelor's degree in Marketing, Business, or relevant field (or equivalent practical experience).
  • Soft Skills: Strong analytical skills, data-driven thinking, and excellent communication skills (written and verbal).
  • Bonus Points: Experience with Email Marketing tools, CRM software, or basic graphic design knowledge (Canva/Photoshop).

What We Offer

  • Competitive salary based on experience.
  • Opportunity to work with diverse clients and industries.
  • Continuous learning environment with access to premium tools.
  • A creative, collaborative, and friendly office culture..

Job Type: Full-time

Pay: From ₹20,000.00 per month

Benefits:

  • Paid sick time
  • Paid time off

Experience:

  • Digital marketing: 2 years (Preferred)

Work Location: In person



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