Freelance Social Media Manager

3 days ago

Rajajinagar Bengaluru Karnataka, India YS Brands Private Limited Full time ₹ 1,20,000 - ₹ 3,60,000 per year

Job Title: Social Media Management Executive

Location: Remote / Hybrid (Bengaluru preferred)

Experience: 3–5 years

About the Role

We're looking for a Social Media Management Executive who can translate our brand's products, ideology, and aesthetics into engaging digital content that resonates with our audience.

You'll be responsible for managing the brand's digital presence across platforms — from conceptualizing and designing posts and reels to building content calendars and ensuring that every piece of content reflects the brand's story, tone, and design language.

This role is ideal for someone who is equal parts creative storyteller and digital strategist — someone who can bring design sensibility, social media insight, and consistency to every post.

Key Responsibilities

Content Creation & Strategy

  • Develop and execute creative social media strategies aligned with brand goals and visual identity.
  • Design high-quality visual content (posts, stories, reels, videos, carousels, etc.) using Canva, Figma, or similar design tools.
  • Translate the brand's product, ideology, and aesthetic into visually appealing and emotionally engaging content.
  • Collaborate with design, marketing, and product teams to ensure cohesive brand communication.

Calendar Planning & Execution

  • Build and manage daily, weekly, and monthly content calendars across platforms.
  • Plan, schedule, and optimize content for key events, campaigns, and launches.
  • Ensure timely posting and consistency in brand voice and design style.

Reel & Video Creation

  • Ideate, script, and create short-form video content (reels, stories, motion graphics) that's trend-aware yet authentic to the brand.
  • Stay on top of social media trends, music, and formats to keep content fresh and relevant.

Engagement & Growth

  • Manage community engagement — respond to comments, DMs, and feedback while maintaining brand tone.
  • Track performance metrics and use insights to improve engagement and content effectiveness.

Ideal Candidate

  • 2–4 years of experience managing social media for a consumer brand, agency, or D2C startup.
  • Strong design sensibility — able to create visually strong and on-brand creatives using Canva, Figma, or Adobe tools.
  • Skilled in reel/video content creation and familiar with editing apps and storytelling formats.
  • Excellent understanding of digital trends, audience behaviour, and social media analytics.
  • Strong organizational skills to manage calendars and deliver consistent content output.
  • Passion for design, creativity, and building brands through thoughtful visual communication.

Why Join Us

  • Work with a growing brand shaping modern digital storytelling.
  • Creative freedom to design, experiment, and bring fresh ideas to life.
  • Collaborative, outcome-focused environment with flexibility (Remote / Hybrid).
  • Opportunity to build and grow a brand's digital identity from the ground up.

Job Types: Contractual / Temporary, Freelance

Contract length: 5 months

Pay: ₹15, ₹20,000.00 per month

Work Location: In person

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