Communications

About Aasraa Trust

Aasraa Trust was established in 2009 to work with society's most underprivileged and vulnerable children from the streets and slums of Dehradun. Aasraa is not just a charity but a vehicle for empowerment through education, skills training, and nutrition, healthcare and shelter homes. Starting with street level mobilization, Aasraa uses a multi-faced approach that prepares children for mainstream education and transition to higher studies and skills training.

Aasraa is certified by National Institute of Open Schooling and works with the education department of Uttarakhand to improve the quality of education at 9-government school in Dehradun. Aasraa is also implementing a Girl Education Program in four girls Inter Collages in Udham Singh Nagar, Uttarakhand. Aasraa has built shelters for orphaned, abandoned, abused and special needs children.

Aasraa started 15 years ago with 35 children and it now supports over 11000 children from the streets and slums across 80 projects in Dehradun district.

Purpose of the Job – To proficiently manage and enhance communication strategies for Aasraa Trust, ensuring impactful engagement with existing donors and potential supporters through diverse platforms.

Objective of the role

The objective of this role is to effectively engage with donors, potential supporters, and stakeholders through various communication platforms, ensuring that the organization's message and mission are effectively communicated to the public.

Location of the Role: Dehradun, Uttarakhand

Job Description – Communication Executive

Key Responsibilities

1. Prepare and compile annual and quarterly reports summarizing the activities, achievements, and impact of Aasraa Trust.

2. Create, curate, and manage content across various social media platforms to engage the audience and enhance Aasraa Trust's online presence.

3. Write proposals, fundraising letters, and concept notes for different programs to support the Trust's fundraising initiatives.

4. Use email marketing tools to manage donor email lists and send out regular newsletters with updates on Aasraa Trust's activities.

5. Manage the timely generation and distribution of receipts for donations and Goods Receipt Notes (GRN) to ensure transparent communication with donors.

6. Foster strong relationships with donors by providing regular updates about the children they sponsor, and manage the sponsorship program.

7. Compile and create annual reports that highlight the Trust's accomplishments, challenges, and financial performance.

8. Coordinate donor visits, plan events, and prepare necessary materials and collaterals for these events to ensure positive engagement.

9. Plan and coordinate sponsored meal programs, ensuring smooth logistics and effective communication with sponsors.

10. Develop and maintain branding materials, including content creation, editing, and photography, ensuring consistent messaging and presentation.

11. Track and manage donor birthdays and implement strategies to acknowledge and celebrate these occasions.

12. Create and maintain profiles for children supported by the Trust, including their background, progress, and success stories.

13. Regularly update and manage the website content, ensuring it is accurate and relevant to Aasraa Trust's mission.

14. Organize and curate existing media content for ease of access and future use.

15. Build and maintain relationships with key stakeholders like CHFC, Save the Child, GDG, and Global Giving.

16. Ensure clarity, accuracy, and professionalism in all communications through proofreading and editing.

17. Manage and update the event calendar, ensuring that all events such as donor visits and campaigns are scheduled and planned effectively.

18. Review and proofread all written communication for accuracy, clarity, and professional tone.

Note: Additional smaller coordination-related tasks may arise based on the Trust's requirements.

Education and Experience requirements

Education Qualifications

• Bachelor's or Master's degree in Communications, Public Relations, or a related field.

Core experience

• 2 years of proven experience in communications, ideally in the nonprofit sector.

Preferable Knowledge/Experience

• Familiarity with social media platforms, website management, and email marketing tools (e.g., Mailer Lite). Experience with donor relations and writing fundraising proposals.

Competencies Required

• Technical competencies Excellent writing, editing, and proofreading skills.
• Behavioral competencies: Effective communication skills, both verbal and written.

Job Type: Full-time

Pay: From ₹100.00 per hour

Education:

• Bachelor's (Preferred)

Experience:

• total work: 1 year (Preferred)
• above: 1 year (Preferred)

Work Location: In person