Field Marketing Executive

5 days ago

Hingna Nagpur Maharashtra, India Devrath Industries Private Limited Full time ₹ 1,50,000 - ₹ 3,00,000 per year

Responsibilities

  • Plan and complete field marketing campaigns after conducting preliminary research
  • Develop robust knowledge of all product lines/services
  • Produce various literature, signage, merchandise, and other materials to be used at field marketing events
  • Maintain relationships with third-party vendors and venues
  • Negotiate with retailers and other third-party partners on promotional display and merchandise placement
  • Promote business expansion opportunities to retailers and other merchants through successful field marketing programs
  • Attend relevant trade shows and events
  • Monitor industry trends and competitor activities
  • Manage social media activity surrounding field marketing campaigns
  • Track expenses in an organized fashion
  • Report weekly/monthly on the status of field marketing activities
  • Document and share lead/customer intelligence with sales team.
  • Develop and execute regional marketing plans to drive lead generation and brand awareness.
  • Collaborate with sales and product teams to create tailored marketing strategies.
  • Organize and participate in regional trade shows, conferences, and events.
  • Analyze regional marketing campaign performance and optimize strategies accordingly.
  • Manage regional marketing budgets and ensure efficient allocation of resources.
  • Create localized content and promotional materials that resonate with the target audience.
  • Conduct market research to identify regional trends and opportunities.

Qualifications

  • Graduate / Marketing, Business Administration, or related field.
  • Proven experience in field marketing or similar role.
  • Strong understanding of local market dynamics and consumer behavior.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Excellent communication and interpersonal skills.
  • Experience with marketing automation tools and CRM software.

Skills

  • Cold Calling
  • Market research
  • Visit New Customers on daily basis
  • Data analysis
  • Digital marketing

Job Type: Full-time

Pay: ₹10, ₹25,000.00 per month

Work Location: In person

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