Global Head of Paid Search

11 hours ago

Gurgaon, Haryana, India Revinfotech Full time ₹ 12,00,000 - ₹ 36,00,000 per year

The Global Head of Paid Search will be responsible for handling and leading a team of PPC experts across multiple brands and territories. Key stakeholder management across various divisions within the company is central to this role. This is a glorious opportunity to operate at the cutting edge of innovation from a Paid Search perspective.

Responsibilities

  • Managing a team of highly skilled Paid Search Managers, Executives and Assistants to ensure Paid Search campaigns are planned & executed in line with a strategy to drive business results across multiple product lines and revenues and new customer acquisition growth by territory and brand.

  • Maintaining and evolving all aspects of paid search activity from planning to reporting on campaigns across numerous search engines and markets on an ongoing basis to ensure KPIs are met.

  • Manage annual global Paid Search budget.

  • Drive long term strategic, and necessary technical requirements for both Text Ads and Product Listing Ad channels to relevant internal teams.

  • Identify and explore new opportunities within the Paid Search landscape that are relevant for the brand e.g. audience targeting, new platforms, new competitor insight tools, new search engine features.

  • Work with key internal stakeholders & departments to ensure strategic imperatives are met & relevant organizational goals are factored into Paid Search.

  • Work with Insight & Analytics teams to improve and evolve measurement, tracking, and data management platforms to gain deeper insight into the impact of Paid Search operations.

Skills and Qualifications

  • Outstanding analytical skills, with ability to interpret test results & draw conclusions.

  • Strong communicator, able to extract & explain insight from detailed reporting to peers & senior stakeholders.

  • A passionate and driven leader, who demonstrates and transfer to the team their enthusiasm for PPC & Digital Marketing.

  • Relationship skills to establish strong working relationships with existing PPC agencies & internal stakeholders.

  • Strong business judgment & decision-making skills, ability to identify, prioritize, and articulate highest impact initiatives.

  • Creative and innovative thinker who can help attain first-mover advantage and maintain a competitive edge in the paid search landscape.

  • Comfortable creating presentations & presenting to senior management.

Sanjay Singh

Sanjay Singh holds a Master's degree in Computer Applications (MCA) from JNU University. Sanjay Singh is an experienced WordPress developer with over 6 years of experience. He specializes in PHP programming, HTML, CSS, and JavaScript, along with strong web development skills. Sanjay Singh has worked on a wide range of projects throughout his career, including small business websites and e-commerce platforms of varying sizes.In addition to her expertise in creating custom WordPress themes, Sanjay Singh regularly attends WordCamps and local meetups.

Job Category: Marketing

Job Type: Full Time

Job Location: Gurgaon

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