Senior Product Marketing Manager

Role overview

We're looking for a Senior Product Marketing Manager to own positioning, messaging, launches, and sales enablement for our field-service platform. You'll translate product capabilities into crisp value, drive go-to-market plans across verticals, and equip Sales and CS with the content, tools, and training they need to win.

What you'll do

• Develop product positioning and messaging around
  features, advantages, and benefits
  that resonate with target buyers and users.
• Understand the competitive landscape—be the internal expert on competitors and their positioning; build battlecards, comparison pages, and objection-handling content for Sales.
• Lead
  verticalization
  efforts (e.g., roofing, HVAC, manufacturing): craft ICPs, narratives, and campaigns; plan vertical launches with tailored proof points, assets, and enablement.
• Collaborate closely with Product on roadmap, beta/GA readiness, and feature-to-benefit translation; bring the voice of the customer to prioritization.
• Plan and execute new-feature and product launches; manage cross-functional GTM (PM, Design, RevOps, Sales, CS, Partners) with clear goals, timelines, and analysis.
• Create marketing content that communicates value: web pages, one-pagers, decks, videos, email sequences, and in-product messaging.
• Build and maintain sales enablement: discovery guides, pitch decks, demo scripts, ROI tools, competitive content; deliver training and measure adoption/impact.
• Partner with RevOps/Analytics to define KPIs and report on launch and content performance; iterate based on data and field feedback.

What we're looking for

• 5–8 years
  of Product Marketing experience in
  B2B SaaS
  .
• Excellent storytelling and writing
  —you distill technical features into clear value propositions that resonate with prospects.
• Strong
  project management
  chops; you drive cross-functional work from brief to launch on time.
• Analytical
  mindset; comfortable with market research, win/loss, and funnel metrics to inform decisions.
• Attention to detail
  with high-quality standards across copy, design handoffs, and enablement.
• High-initiative
  go-getter
  who thrives in a fast, collaborative environment.
• Excellent people skills
  —you work fluidly with executives, PM/Eng, Design, Sales, CS, Partners, and third parties to move projects forward.
• A
  strong communicator, collaborator, and influencer
  who earns trust and alignment across teams.

Culture and Benefits:

• Work-Life Synergy: Discover the perfect equilibrium between work and life, supported by our culture.
• Dynamic Team: Join an exceptional team of brilliant and encouraging individuals who amplify your potential.
• Flexible hours: Enjoy the freedom to tailor your office hours to maximize productivity.
• Wellness Empowerment: Access insurance benefits to support your well-being
• Cross-functional: Embrace diverse responsibilities and explore multiple roles.
• Learning Playground: Engage in a rich training program with ample growth opportunities.
• Competitive Rewards: Your hard work translates into an attractive compensation package that recognizes your value.
• Effort Meets Recognition: While we may challenge you, rest assured that your dedication will be richly acknowledged.

ABOUT ZUPER

Zuper is the most flexible and customizable field service management platform for Field and Remote workforce management. Zuper provides industry-leading integration capabilities and is suitable for use in an on-demand work environment. Built for a global audience and available in 10 languages, Zuper allows you to manage your workforce remotely from any part of the globe. Offering best-in-class integrations with easy-to-deploy, no-code applications providing cost-effective service.

Zuper's is aimed at emerging as the preferred field service management solution globally. We are already the choice for emerging market leaders in North America like IKEA, Vodafone, Sail Internet, and more. Zuper's customers around the world want to offer good service to their customers, and that is what we offer. A testament to this is our existing customers, who execute around 10 million jobs and process over $20M in payments annually.

It's not just our customers who speak for us; our marquee investors, including Sequoia Capital, FUSE Ventures, HubSpot Ventures, and Prime Venture Partners, have invested in Zuper and helped us raise $21M in funding.

Headquartered in sunny Seattle, USA, we also have a dedicated team based in Chennai. Zuper has consistently earned the G2 high-performer rating, and we are a great place to work, don't take our word for it; we are officially certified as "A Great Place to Work". So what are you waiting for? Come aboard and be a part of our friendly, committed, efficient, customer-obsessed team of Zuperheroes.