Digital Marketing Specialist
2 weeks ago
Overview
We are seeking a Digital Marketing Specialist who can manage SEO, ASO, Paid Ads, and Content for our three brands:
Responsibilities
SEO Management: Optimize websites for search engines, improve rankings, build backlinks, and manage keywords.
ASO (App Store Optimization): Improve app visibility, keyword optimization, ratings/reviews strategy.
Paid Advertising: Run & optimize Google Ads, Meta (Facebook/Instagram) Ads for lead generation and conversions.
Content Strategy: Plan and coordinate blogs, creatives, and performance reports.
Funnel Marketing: Build and optimize lead funnels for targeted campaigns.
- Lead Generation: Create and execute strategies for consistent leads via SEO, Ads, Funnels, and Content.
- Blog Management:
- Plan & execute monthly blog calendars for Sunray Academy & MyLife Retirement.
- Research SEO-friendly topics aligned with business goals.
- Coordinate with content writers (or write if needed).
- Ensure keyword-rich, plagiarism-free, and engaging blogs.
- Optimize blogs for SEO (on-page + internal linking) and publish regularly.
Analytics & Reporting: Track performance across campaigns and prepare monthly reports.
Job Types: Full-time, Part-time, Contractual / Temporary, Freelance
Work Location: Remote
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