Data Analyst

2 days ago


Delhi, Delhi, India MCH International LLC Full time US$ 80,000 - US$ 1,20,000 per year

Job Title: Data Analyst (Lead Generation & Reporting)

Location: Paschim Vihar West

Company: MantraCare

Department: Operations / Data & Analytics

Reports to: Operations Manager / Senior Data Analyst

Job Summary:

MantraCare is looking for a detail-oriented and data-driven Data Analyst to support our operations and business growth efforts. This role combines data analysis, performance tracking, and lead generation responsibilities. You will play a key role in gathering and interpreting data across various functions, identifying new opportunities, and supporting strategic decision-making through accurate and actionable insights.

Key Responsibilities:

Data Analysis & Reporting:

Collect, analyze, and interpret operational, sales, and marketing data to evaluate performance

Generate daily, weekly, and monthly reports for key stakeholders and management

Provide data-driven insights to support strategic planning and performance improvement

Lead Generation & Market Insights:

Use internal tools and external data sources to identify and qualify new leads

Analyze demographic and behavioral data to support targeted marketing campaigns

Collaborate with the sales and marketing teams to enhance lead conversion strategies

Track and report on lead funnel metrics, campaign effectiveness, and ROI

Dashboard & Visualization:

Build and maintain interactive dashboards (Excel, Google Sheets, Power BI, or Tableau)

Visualize key performance indicators and trends for decision-making support

Process Improvement:

Identify gaps in data collection and reporting processes and recommend solutions

Automate recurring reports and develop tools to increase reporting efficiency

Cross-functional Collaboration:

Work closely with marketing, sales, and operations teams to ensure data consistency and alignment

Support the leadership team with ad hoc data analysis and presentations

Documentation & Compliance:

Maintain accurate documentation of data sources, reporting standards, and procedures

Ensure compliance with data privacy regulations and internal data handling policies

Required Skills & Qualifications:

Bachelor's or Master's degree in Business, Data Analytics, IT, or a related field

1–3 years of experience in data analysis, MIS, or lead generation

Proficiency in MS Excel (VLOOKUP, Pivot Tables, Macros) and Google Sheets

Familiarity with data visualization tools such as Power BI or Tableau

Strong analytical, problem-solving, and data interpretation skills

Excellent communication and coordination abilities

Preferred Qualifications:

Experience with CRM tools (e.g., Zoho, HubSpot, Salesforce)

Basic knowledge of SQL or Python for data manipulation

Prior experience in healthcare or wellness industries

Understanding of digital marketing KPIs and performance metrics

What We Offer:

A dynamic and fast-paced work environment in a mission-driven organization

Opportunities for career growth and upskilling

Exposure to global markets and international business operations

A collaborative and supportive team culture

WhatsApp

Thanks & Regards

HR

Monika

MantraCare


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