Digital Marketing Manager

5 days ago


Saibaba Colony Coimbatore Tamil Nadu, India SmartStream Technologies Full time ₹ 50,000 - ₹ 75,000 per year

Hi Dear Candidates,

Hope you are doing well

Please go through the Below JD apply those who are eligible .

Organization : SmartStream Technologies PVT LTD

website link :

Position: Digital Marketing Manager

Experience: 12+ years

Roles & Responsibilities of an SEO Resource Optimize websites and social media to improve visibility, rankings, and engagement through content

strategy, technical SEO, and performance tracking for consistent growth.

Here's a detailed breakdown of their work plan.

Technical SEO & Website Health Check

 Check Google Search Console (GSC) for indexing issues, crawl errors, and page experience

updates.

 Analyze Core Web Vitals (LCP, FID, CLS) for speed and performance improvements.

 Ensure mobile-friendliness and fix any AMP issues (if applicable).

 Identify and fix broken links, redirects, and duplicate content.

 Update & XML sitemap and submit if needed.

 Check and resolve structured data errors in schema markup.

On-Page SEO Optimization

 Optimize meta titles, descriptions, headings (H1, H2, H3) using updated keywords.

 Ensure proper internal linking for better navigation and link equity.

 Update old content with fresh data, LSI keywords, and multimedia (images, videos,

infographics).

 Optimize images with alt text, correct dimensions, and compression.

 Improve content readability and structure for user engagement.

Keyword Research & Content Strategy

 Research new keywords using Google Keyword Planner, Ahrefs, Semrush.

 Identify low-hanging fruit keywords (high search volume, low competition).

 Analyze competitor keywords and content gaps.

 Prepare a weekly/monthly content calendar with blog topics, FAQs, and pillar pages.

 Find trending topics related to the industry for blog and social media content.

Content Writing & Blogging

 Write and publish SEO-friendly blog posts (minimum words).

 Create engaging headlines, featured snippets, and schema markup.

 Add relevant CTAs (Call-To-Actions) to drive leads or conversions.

 Ensure content is plagiarism-free and AI-detectable (use tools like ).

 Write landing page content optimized for SEO and conversions.

Off-Page SEO & Link Building

 Build high-quality backlinks from guest posts, HARO, and niche directories.

 Submit to local business directories and citations (for Local SEO).

 Engage in forum discussions, Quora answers, Reddit marketing.

 Monitor toxic backlinks and disavow spammy links.

 Collaborate with influencers and bloggers for mentions and backlinks.

Social Media Management Tasks

Content Creation & Posting

 Design and schedule posts for Facebook, Instagram, Twitter,TikTok, LinkedIn.

 Create captivating captions, hashtags, and engaging alt-text descriptions.

 Develop carousel posts, reels, and short-form videos for better engagement.

 Share blog posts, infographics, and case studies on social platforms.

Engagement & Community Management

 Respond to comments, DMs, and customer inquiries.

 Engage with followers, industry pages, and relevant influencers.

 Run polls, quizzes, and interactive stories to increase engagement.

 Monitor brand mentions and discussions to maintain online reputation.

Performance Tracking & Strategy Adjustments

 Analyze engagement metrics (likes, shares, reach, CTR) and adjust strategy.

 Track best-performing posts and optimize future content accordingly.

 Research competitors' social media strategies and trends.

 Plan ad campaigns on Meta Ads, Google Ads, or LinkedIn Ads (if needed).

Note: Please revert back your Acknowledgment with Updated CV

Mandatory : Candidate should be experienced minimum 11 + Years, Coimbatore candidates are welcome , and also those who are willing to relocate to Coimbatore (Except them please don't apply)

Note: Notice period : Immediate or 15 to 30 days only can apply

Regards,

Naveen _ HR Executive - Talent Acquisition

WhatsApp: or Call

Job Types: Full-time, Permanent

Pay: Up to ₹75,000.00 per month

Benefits:

  • Paid time off

Work Location: In person



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