
Copywriter
2 weeks ago
Role & responsibilities
This is a full-time role for a Copywriter at Barkskins
Job Summary: The Advertising Copywriter will be responsible for developing engaging, persuasive, and high-quality copy for various advertising channels. This role requires a creative thinker with a keen understanding of branding and marketing strategies. The ideal candidate will have experience in writing for digital, print, and social media platforms, and will be adept at tailoring messages to different audiences.
Key Responsibilities:
- Concept Development: Collaborate with the creative team to develop innovative advertising concepts and campaigns.
- Copywriting: Write clear, persuasive, and original copy for a variety of media including websites, social media, email campaigns, print ads, and video scripts.
- Brand Voice: Ensure all copy aligns with the clients brand voice and messaging guidelines.
- Editing and Proofreading: Review and edit copy to ensure accuracy, consistency, and adherence to client specifications.
- Market Research: Conduct research to understand the target audience, industry trends, and competitive landscape.
- Collaboration: Work closely with designers, art directors, and account managers to produce cohesive and effective advertising materials.
- Client Presentations: Present copy ideas to clients and incorporate feedback to refine and improve the final product.
- Project Management: Manage multiple projects simultaneously, ensuring deadlines are met and objectives are achieved.
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