Search Engine Optimization Manager
6 hours ago
Company Description
Entropy is a leading provider of Next Gen Phygital Marketing solutions, designed to help businesses grow and connect with digital-native audiences. Whether supporting established brands or startups, our tailored services address unique marketing challenges with innovative and effective solutions. We specialize in various services, ranging from brand identity and website design to SEO, social media management, content creation, and performance marketing. With a team of specialists and experienced supervisors focusing on value at every stage, Entropy is known for delivering excellence across industries. Based on strong experience and a commitment to addressing diverse business needs, we stand out as a trusted marketing partner.
Role Description
This is a full-time, on-site role located in Mumbai for a Search Engine Optimization (SEO) Manager. The SEO Manager will be responsible for conducting comprehensive SEO audits, performing keyword research, and executing link-building strategies to optimize online visibility. Day-to-day responsibilities include monitoring and analyzing web analytics data, creating actionable insights to improve SEO performance, and collaborating with marketing teams on SEO-driven initiatives. The role will require close attention to evolving search engine algorithms and trends, ensuring strategies are up-to-date and effective.
Qualifications
- Experience with SEO Audits and Keyword Research
- Proficiency in Link Building strategies
- Strong analytical skills, particularly in Web Analytics
- Understanding of Marketing principles and their application to SEO
- Strong problem-solving skills and ability to adapt to new SEO trends
- Bachelor's degree in Marketing, Communications, or a related field
- Experience with SEO tools like Google Analytics, SEMrush, or Ahrefs is a plus
- Excellent written and verbal communication skills
- Ability to work collaboratively in an on-site team environment
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