Marketing Executive

1 day ago

Kollam, Kerala, India Memory Stones Full time ₹ 2,50,000 - ₹ 3,00,000 per year

ob Description – Marketing Executive (Stones & Landscaping Projects)Position Title: Marketing ExecutiveDepartment: Marketing & SalesReports To: Marketing Manager / Business Development ManagerJob Purpose

The Marketing Executive is responsible for promoting the company's stone products and landscaping solutions, generating leads, enhancing brand visibility, and supporting sales growth. The role involves market research, client engagement, project promotion, and execution of marketing strategies tailored to the landscaping and stone industry.

Key Responsibilities

  • Market Development & Lead Generation
  • Identify and target potential customers such as architects, builders, contractors, and homeowners.
  • Generate qualified leads through field visits, networking, and digital platforms.
  • Build relationships with real estate developers, landscape consultants, and interior designers.
  • Marketing & Promotion
  • Develop and execute marketing campaigns to promote stones, hardscapes, and landscaping services.
  • Coordinate trade shows, exhibitions, and events to showcase products.
  • Design and distribute marketing materials (brochures, catalogs, presentations).
  • Enhance online presence through social media, website updates, and digital campaigns.
  • Customer Engagement
  • Meet clients to present products, landscaping designs, and solutions.
  • Provide technical/product knowledge and assist in selecting suitable stone/landscaping options.
  • Ensure high-quality customer service and follow-ups for repeat business.
  • Sales Support & Coordination
  • Work closely with the sales team to convert leads into projects.
  • Prepare quotations, proposals, and presentations for clients.
  • Support pricing strategies and promotional offers.
  • Market Research & Strategy
  • Study competitor activities, industry trends, and customer preferences.
  • Suggest innovative marketing ideas to improve visibility and sales.
  • Report marketing performance and ROI to management regularly.

Qualifications & Skills

  • Bachelor's degree / Diploma in Marketing, Business, or related field.
  • 2–4 years of marketing experience (preferably in construction, stones, tiles, or landscaping).
  • Strong communication, presentation, and negotiation skills.
  • Knowledge of digital marketing tools and platforms.
  • Creative and proactive approach to developing campaigns.
  • Ability to travel to sites, client meetings, and exhibitions.

Key Competencies

  • Result-oriented and target-driven.
  • Strong networking and relationship-building ability.
  • Good design sense and market awareness.
  • Team player with independent working capability.
  • High integrity and accountability.

Job Type: Full-time

Pay: ₹20, ₹25,000.00 per month

Benefits:

  • Cell phone reimbursement

Language:

  • English (Preferred)

Work Location: In person

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