
National Account Manager
1 day ago
• Job Title: National Account Manager
Location: Pan India -Reporting @ Head Office:
Department: Institutional Sales / Strategic Partnerships
Reports To: Head Corporate Sales / Strategic Alliances
Job Summary
The National Account Manager will be responsible for driving life insurance business across India by managing and expanding relationships with a designated group entity (e.g., a sister company within the same conglomerate). This role involves strategic planning, stakeholder engagement, and execution of sales initiatives to maximize penetration and revenue from the group entity's ecosystem.
Key Responsibilities
Account Ownership & Strategy
Develop and execute a national-level business plan for the assigned group entity.
Identify cross-sell and up-sell opportunities across the entity's employee base, customer base, and distribution channels.
Team building
Build a strong team to work together with the Group companys agents and employees
Motivate and continuously drive the team towards achieving superior productivity.
Stakeholder Management
Build strong relationships with senior leadership and operational teams within the group entity.
Act as the single point of contact for all life insurance-related initiatives and escalations.
Sales Enablement
Collaborate with internal teams (product, underwriting, marketing) to tailor offerings for the group entity.
Drive training, awareness, and engagement programs for the entity's staff and customers.
Performance Monitoring
Track and report KPIs including premium collection, policy issuance, persistency, and customer satisfaction.
Ensure compliance with regulatory and internal standards.
Innovation & Growth
Propose new product ideas, bundling strategies, and digital solutions to enhance value for the group entity.
- Explore untapped segments within the entity (e.g., retirees, channel partners, vendors).
• Qualifications & Skills
- Bachelor's degree (MBA preferred)
- 712 years of experience in life insurance, institutional sales, or strategic account management
- Agency experience in a leadership role is desirable
- Proven success in managing large accounts or group relationships
- Strong communication, negotiation, and stakeholder management skills
- Ability to travel across India as needed
- Familiarity with IRDAI regulations and insurance operations
Preferred Attributes
- Experience working within a conglomerate or managing intra-group business
- Exposure to bancassurance, affinity partnerships, or employee benefit programs
- Tech-savvy with an understanding of digital distribution and CRM tools
For a National Account Manager in a life insurance company in India, managing business within a group entity, the Key Performance Indicators (KPIs) should reflect strategic relationship management, revenue generation, operational efficiency, and compliance. Here's a comprehensive breakdown:
Key Performance Indicators (KPIs)
Business Growth & Revenue
- Annual Premium Equivalent (APE): Total new business premium generated from the group entity.
- Renewal Premiums: Persistency and renewal rates of policies sold through the group entity.
- Cross-sell Ratio: Number of policies sold per customer or employee within the group entity.
- Channel Penetration: Percentage of group entity branches, employees, or customers actively engaged in insurance products.
Relationship & Stakeholder Management
- Engagement Score: Feedback from key stakeholders within the group entity (e.g., satisfaction surveys, NPS).
- Activation Rate: Number of new touchpoints or departments within the group entity onboarded for insurance sales.
- Strategic Initiatives Delivered: Number and impact of customized campaigns, bundled offerings, or co-branded programs executed.
Operational Excellence
- Turnaround Time (TAT): Average time taken for policy issuance, claims processing, and service requests.
- Training & Enablement: Number of training sessions conducted for group entity staff; percentage of trained personnel.
- Digital Adoption: Usage of digital tools, portals, or apps by the group entity for insurance transactions.
Compliance & Risk
- Regulatory Adherence: Zero non-compliance incidents with IRDAI or internal audit standards.
- Data Accuracy: Error rate in submitted applications or documentation.
- Fraud Detection & Prevention: Number of flagged or prevented fraudulent cases.
Team & Collaboration
- Internal Coordination Score: Feedback from internal teams (e.g., underwriting, claims, product) on collaboration effectiveness.
- Project Delivery Timelines: On-time execution of strategic projects involving multiple departments.
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