Influencer Marketing Specialist in Ahmedabad

1 day ago

Ahmedabad, Gujarat, India Excellent Publicity Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Key Responsibilities

  • Develop tailored influencer marketing strategies to meet client objectives.
  • Identify the right influencer partnerships based on target audience, brand values, and campaign goals.
  • Research and identify influencers who align with client brands and campaigns.
  • Build and maintain strong relationships with influencers and talent agencies.
  • Plan and execute influencer marketing campaigns, including content creation, timelines, and deliverables.
  • Coordinate with influencers to ensure content aligns with brand guidelines and campaign goals.
  • Negotiate contracts, fees, and compensation terms with influencers to ensure cost-effective partnerships.
  • Oversee the creation of engaging and authentic content from influencers.
  • Ensure content is high-quality, brand-aligned, and optimized for target platforms.
  • Track and measure the success of influencer campaigns based on KPIs such as reach, engagement, conversions, and ROI.
  • Provide regular performance reports with actionable insights and recommendations.
  • Stay informed about influencer trends, new platforms, and emerging influencers.
  • Analyze competitors' influencer strategies and identify new opportunities for clients.

About Company: What began as a humble advertising agency in 2011, has added numerous tangents to the romantic growth story. Starting with placing customized radio advertisements for our clients, we have spread our wings into television advertisements, cinema verticals, and outdoor marketing initiatives. Excellent publicity has earned an envious reputation in the advertisement segment for creating, nurturing, and enhancing brands like never before. Our approach to a promotional campaign begins with the end in the view. We get involved with the client right from planning, purchase decisions, the right mix of media, addition of creative elements, attaining the goals of the campaign, monitoring, and to sum it up, enhancing the brand value. Our services come with an excellent punch backed by qualitative research, competitive analysis, understanding of the local culture and ethos, and extensive grilling to the creative appeal.

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