Marketing Executive

2 weeks ago

Hyderabad, Telangana, India Jaydu Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Title: SEO & Content Writer Marketing

Location: Hyderabad 

Department: Marketing

Experience: 2+ years

About the Role We are looking for a creative and detail-oriented SEO & Content Writer to join our Marketing team. The ideal candidate will be responsible for developing engaging content, optimizing it for search engines, and supporting our overall digital marketing strategy to enhance brand visibility, drive organic traffic, and generate qualified leads.

Key Responsibilities

  • Research, plan, and create high-quality, SEO-friendly content (blogs, articles, case studies, website content, press releases, etc.)
  • Optimize website pages, blogs, and landing pages for on-page SEO (keywords, meta tags, internal linking, headings).
  • Conduct keyword research using tools like SEMrush, Ahrefs, Google Keyword Planner, etc.
  • Work with marketing team to develop content for social media campaigns, email marketing, and ad campaigns.
  • Collaborate with designers and developers to ensure SEO best practices are implemented.
  • Monitor, analyze, and report performance of content using Google Analytics, Search Console, and other SEO tools.
  • Stay updated with the latest SEO trends, Google algorithm updates, and content marketing practices.

Required Skills & Qualifications

  • Bachelors degree.
  • Strong writing, editing, and proofreading skills with attention to grammar and clarity.
  • Knowledge of SEO principles, keyword research, and content optimization techniques.
  • Basic understanding of Google Analytics, Google Search Console, and SEO tools.
  • Familiarity with WordPress/Content Management Systems (CMS) is a plus.
  • Ability to work independently as well as collaboratively in a team.
  • Creative mindset with an analytical approach to problem-solving.

Preferred Qualifications (Good to Have)

  • Experience with link-building strategies and off-page SEO.
  • Knowledge of basic HTML/CSS for SEO implementation.
  • Prior experience in engineering/IT services domain content (bonus).

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