Area Sales Manager Chandigarh

5 days ago


Rāj Bhavan Punjab, Chandigarh, India The Search House Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Purpose :

Implement and monitor policies to achieve targeted sales, improve market share on sustainable basis.

Provide ongoing technical and sales service to Channel partners & end customers. Identify market trends

& opportunities; negotiate contracts with the aim of maximizing sales profits.

Key Accountability :

Accountability :

PROFITABLE GROWTH "

Key Activities :

Educate Dealers to sell high value / HighMargin / new products to improve SalesTurnover.Facilitate ZDs /Ads / Dealers to achievetheir sales targets, FGIs, QGIs, etc.Prepare and maintain Dealer master andPanel.Ensure Local level ads are released as peragreement.Ensure In-shop branding, Signage,Boards, etc. at dealers' outlets.Implementation of MOP system.Report un-authorized dealer selling / unauthorizedproduct selling.Collect and provide update oncompetitor's activities such as newproduct introduction / scheme launch /Price changes / incentive / discountingstructures etc.KPI :
RCVNo. of unauthorized dealers identifiedNo. of cold call conversions (Institutions)No. of ROs converted to MBOs, MBOs to Exclusive and Exclusive to Shoppers, World and Galleries.Participated in No. of Fairs / ExhibitionNo. of dealers /AD visitedComplaints resolution time"Credit DaysMARKET DEVELOPMENT & PENETRATION :
Participate in local level fairs / exhibitions alone with ZD / Dealers.Approach Institutions / Bulk buyers / Search of prospective end customers.Identify opportunities for appointing dealers.Appointment of new ROs and MBOs as per plan.Conversion of ROs to MBOs, MBOs to Exclusive, Exclusive to Shoppes/ World/ Galleries as per plan.CUSTOMER SATISFACTION :
"Visit ZDs / ADs / Dealers as per plan." Ensure that Dealers receive andunderstand all communications / policies,etc." Provide technical assistance tocustomers regarding foam applications &appropriate uses."Resolve dealer queries."Ensure timely end customer complaint redressal.COLLECTIONS:
"Ensure that payments are received timely from customersKey Decisions :
Decision on genuineness of complaintsWorking Relation :
"Maintains relationships with Distributors / dealers by understand their problems, market needs and challenges."Close relationship with seniors to implement business plan / policies in the market."Cooperative relation with sales colleagues to exchange ideas for better performance.​​​​Company Profile : 

Our client, is a 3500 Crore turnover Listed company is a leader in Polyurethane (PU) Foam and Mattresses/FMCG/Consumer goods. It has become household brand in India and overseas. This fastest-growing group even today has a nationwide presence, the largest market share in manufacturing PU Foam with a global marketing perspective, and an impeccable track record of bringing comfort, convenience, and luxury to enhance lifestyle.


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