Lead Generation Executive: Education

1 day ago

Panvel, Maharashtra, India Sagar Fabrics Full time ₹ 2,40,000 - ₹ 3,60,000 per year

Job Summary:

The Lead Generation Executive – Education is responsible for identifying, qualifying, and nurturing potential leads for educational products or services offered by the company. The role involves researching target institutions, initiating contact with decision-makers, and generating qualified leads for the sales team to convert into clients.

Key Responsibilities:

1. Lead Research & Identification

  • Conduct research to identify potential schools, colleges, coaching institutes, or educational partners.
  • Build and maintain a comprehensive database of leads from online and offline sources.
  • Use tools like LinkedIn, Justdial, IndiaMART, or education directories for lead sourcing.

2. Outreach & Communication

  • Make outbound calls, send emails, and follow up with prospective clients to introduce company offerings.
  • Qualify leads based on interest level, requirements, and decision-making potential.
  • Schedule appointments or demos for the sales team with key decision-makers.
  • Maintain professional communication and a positive company image at all times.

3. CRM & Reporting

  • Enter lead information accurately into CRM or lead tracking software.
  • Update the status of each lead regularly and track progress through the sales funnel.
  • Prepare daily/weekly reports on lead generation, follow-ups, and conversions.

4. Coordination with Sales Team

  • Work closely with the sales team to hand over qualified leads and ensure smooth follow-ups.
  • Share insights on lead trends, responses, and market feedback.
  • Support marketing campaigns and online promotions aimed at attracting new clients.

5. Market Understanding

  • Keep updated on the education industry, competitors, and potential growth opportunities.
  • Identify emerging markets and new customer segments for targeting.

Employer Requirements:

Education:

  • Bachelor's degree in Marketing, Business Administration, or related field

Experience:

  • 1–2 years of experience in lead generation, telemarketing, or inside sales (preferably in the education sector)

Skills & Competencies:

  • Excellent verbal and written communication skills
  • Strong research and analytical abilities
  • Proficiency in CRM tools (HubSpot, Zoho, etc.) and MS Office
  • Ability to handle rejections and maintain a positive attitude
  • Time management and multitasking skills

Personality Traits:

  • Goal-oriented and self-motivated
  • Polite, confident, and persuasive communicator
  • Quick learner with a professional demeanor

Job Types: Full-time, Permanent

Pay: ₹20, ₹30,000.00 per month

Work Location: In person

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