
Gold Loan Officer, Gold loan sales
3 days ago
GLSO JD -
1. Prospecting and Lead Generation
Identify and target potential customers (individuals, small businesses, etc.) needing gold loans.
Generate leads through cold calling, referrals, local market visits, and community engagement.
Plan & execute marketing activities within 5 km radius of the branch
Travel extensively within assigned areas to meet customers.
2. Customer Acquisition and Relationship Management
Educate customers about gold loan products, terms, interest rates, and benefits.
Assess customer needs and recommend suitable loan schemes.
Build trust by addressing queries, resolving concerns, and ensuring transparency.
3. Documentation
- Guide customers through documentation processes (ID proof, address proof, etc.) and ensure compliance with KYC norms.
4. Sales Targets and Business Growth
Meet or exceed monthly/quarterly sales targets for loan disbursements.
Expand the customer base in assigned territories through aggressive field sales activities.
5. Market Intelligence and Feedback
Report competitor activities, market trends, and customer feedback to management.
Suggest improvements to loan products or processes based on field insights.
GLO JD -
Attending customers who are visiting the branch for availing a gold loan or for any activity related to their existing gold loan
- Explaining the product & convincing customers to avail gold loan
- Executing all system entries in the Gold Loan LOS & LMS system
- Ensuring TAT adherence in the disbursal of the loan
- Coordinating & managing the relationship with External Valuer to ensure timely valuation of the customer's gold
- Coordinating with the Internal Audit team and ensuring satisfactory audit reports
- Coordinating with HO Team for approvals, clarifications, etc to ensure timely sanction & disbursal of gold loans Responsible for the growth & quality of gold loan book of the branch.
- Following up for payment with overdue and margin shortfall customers and ensuring collections as per targets
- Maintaining various MIS & Reports
- Suggesting changes to the product team to improve the customer experience & turnaround time
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