Creative Supervisor- Copy

12 hours ago


Lower Parel Mumbai Maharashtra, India Anvis Digital Full time ₹ 20,00,000 - ₹ 25,00,000 per year

Responsibilities:

  • Lead and manage a team of copywriters, providing guidance, mentorship, and feedback to ensure consistent high-quality work.

  • Develop, implement, and maintain a clear and compelling brand voice across all digital advertising channels.

  • Collaborate with cross-functional teams, including marketing, design, and analytics, to align ad copy with overall marketing strategies and campaign objectives.

  • Conduct thorough research on target audiences, industry trends, and competitor strategies to inform copy development.

  • Write and review compelling, engaging, and persuasive ad copy for various digital platforms, including social media, display ads, search ads, email campaigns, and landing pages.

  • Optimize ad copy based on performance data and analytics, making data-driven decisions to improve click-through rates (CTR), conversion rates, and overall campaign performance.

  • Ensure compliance with advertising regulations and best practices in each relevant platform.

  • Stay up to date with industry trends, emerging technologies, and evolving digital advertising platforms to continuously improve ad copy strategies and performance.

  • Conduct regular performance evaluations for team members, set goals, and identify opportunities for growth and development.

Job Types: Full-time, Permanent

Benefits:

  • Flexible schedule
  • Provident Fund

Application Question(s):

  • Notice Period
  • Expected CTC
  • Current CTC

Experience:

  • Copywriting: 4 years (Required)

Work Location: In person



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