Retail Merchandiser
1 week ago
Job Description:
- plan product ranges and prepare sales and stock plans in conjunction with buyers
- liaise with buyers, analysts, stores, suppliers and distributors
- maintain a comprehensive library of appropriate data
- work closely with visual display staff and department heads to decide how goods should be displayed to maximise sales
- produce layout plans for stores, sometimes called 'statements'
- forecast profits and sales, and optimise the sales volume and profitability of designated product areas
- plan budgets and present sales forecasts and figures for new ranges
- control stock levels based on forecasts for the season
- use specialist computer software, for example to handle sales statistics, produce sales projections and present spreadsheets and graphs
- analyse every aspect of bestsellers (for example, the bestselling price points, colours or styles), ensuring that they reach their full potential
- maintain awareness of competitors' performance
- monitor slow sellers and take action to reduce prices or set promotions as necessary
- gather information on customers' reactions to products
- analyse the previous season's sales and report on the current season's lines
- make financial presentations to senior managers
- accompany buyers on visits to manufacturers to appreciate production processes
- meet with suppliers and manage the distribution of stock, by negotiating cost prices, ordering stock, agreeing timescales and delivery dates and completing the necessary paperwork
- identify production and supply difficulties and deal with any problems or delays as they arise
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