SEO Executive

2 weeks ago

Zirakpur, India 2 FOX TECHNOLOGY Full time

**Responsibilities**:

- Perform keyword research to identify relevant and high-performing keywords for our industry and target audience.
- Optimize website content, including titles, meta descriptions, headings, and image alt tags, to improve search engine visibility.
- Conduct on-page optimization, including URL structure, internal linking, and content optimization to improve user experience and search engine rankings.
- Monitor and analyze website performance using SEO tools and platforms. Generate regular reports to track key performance indicators (KPIs) and provide insights for continuous improvement.
- Identify and rectify technical SEO issues, such as crawl errors, broken links, and website speed optimization.
- Collaborate with content creators to develop and execute content strategies that align with SEO goals and target keywords.
- Stay up-to-date with the latest trends and changes in SEO algorithms and search engine guidelines.
- Manage and optimize off-page SEO efforts, including link building, social media engagement, and influencer outreach.
- Assist in the development and execution of link-building strategies to improve domain authority and increase backlinks.
- Work closely with the development team to ensure proper implementation of SEO recommendations and best practices.
- Stay informed about industry trends, competitor activities, and emerging technologies to proactively identify opportunities and challenges.
- Contribute to the development of SEO best practices and guidelines within the organization.

**Qualifications**:

- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Proven experience as an SEO Executive or similar role.
- Strong understanding of search engine algorithms and ranking factors.
- Proficiency in using SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
- Familiarity with HTML, CSS, and website architecture.
- Excellent analytical and problem-solving skills.
- Effective communication skills, both written and verbal.
- Ability to work independently and as part of a team.
- Detail-oriented and organized approach to work.
- Knowledge of content management systems (CMS) and website platforms.

**Preferred Qualifications**:

- Google Analytics and Google Ads certifications.
- Experience with local SEO and e-commerce SEO strategies.
- Knowledge of technical SEO aspects, including schema markup, canonical tags, and site indexing.
- Understanding of mobile SEO and responsive design principles.

**Benefits**:

- Competitive salary and performance-based bonuses.
- Opportunities for professional development and training.
- Dynamic and collaborative work environment.
- Health and wellness benefits.
- Flexible work arrangements.

**Salary**: ₹20,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

Supplemental pay types:

- Yearly bonus

Work Location: In person

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