Performance Marketing

5 hours ago

Gurugram Haryana, India Tripxl Full time

Drive New User Acquisition for TripXL by efficiently executing and scaling up

Performance marketing campaigns on Google, Facebook, and other digital media

platforms.
- Manage all aspects of paid campaigns, including search, display and video, ensuring

alignment with our overall marketing strategy.
- Conduct thorough keyword research, ad copywriting, and A/B testing to optimize

campaign performance.
- Optimize and Scale campaigns for maximum ROI and conversions.
- Analyze campaign performance and provide regular reports.
- Collaborate with cross-functional teams, including creative, content, and analytics, to

enhance campaign effectiveness.

continuous improvement.
- Manage budgets effectively, ensuring optimal allocation of resources for maximum

impact.

Qualifications and Skills:

- Minimum 3 years of experience in strategizing & executing Google search & display ads

campaigns.
- Should be well versed with Facebook Ads.
- Strong understanding of conversion copywriting & pattern-interrupt ads.
- Hands-on experience in setting up & managing reporting dashboards and analytics.
- Ability to operate in a hyper-paced startup & thrive under pressure.
- Analytical ability to break a marketing problem down to solutions and impact

measurement, ability to effectively manage time, build & manage a team of

performance marketing professionals.
- Should be excellent at crunching data & creating Excel spreadsheets. Good to have

knowledge of SQL
- Good understanding of Google Analytics, Amplitude, Superset/Power BI.
- Should have previously managed a monthly budget of INR 20 Lakhs and above.

**Job Types**: Full-time, Permanent

Pay: ₹29,000.00 - ₹40,000.00 per month

Schedule:

- Day shift
- Monday to Friday
- Morning shift

Work Location: In person

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