
Marketing and Communications Coordinator
6 days ago
**Job Purpose**:Marketing & Customer Experience Curator is responsible for curating (ideation & execution) of all marketing activities and for delivering excellent guest experience. The goal is to maximize sales and revenue through marketing activities.
**Designation**:Marketing & Customer Experience Curator
**Job Role & Responsibilities** (including but not limited to):
1. This is a target focussed role with incentives based on meeting targets.
2. Curating revenue focussed marketing campaigns. Generate and track sales data
derived from the marketing activities.
3. Review and build marketing activities based on assessment of daily, weekly, and
monthly sales.
4. Should be able to cross sell products at the café.
5. Partnerships with corporate companies for corporate gifting.
6. Curate and run loyalty programs for walk-in customers and online customers.
7. To be able to curate seasonal marketing campaigns.
8. Recommendation and suggestions on trends and product performance, to make
changes to fit the market.
9. To curate offline events (ideation and execution) specific to groups/ clubs (cyclists,
yoga enthusiasts, vegan eaters, bikers, tasting events for coffee enthusiasts etc)
10. Should be well versed with marketing analytics and digital marketing.
11. Coordinating with the Academy and Kitchen divisions for home brewing workshops,
Coffee workshops, Coffee-Food workshops and running these workshops.
12. Replying to customer feedback and reviews on all company social media platforms.
**Basic requirements**:
1. A minimum of 1-2 years in the marketing role.
2. Customer service orientation.
3. Shows responsibility & seriousness towards the company & the job.
4. Self-motivated, driven and go-getter.
5. Tries to learn and grow with the company.
Schedule:
- Day shift
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