Google Shopping Ads Expert
1 day ago
**Role Overview**:
We are seeking a highly experienced **Google Shopping Ads Expert** to manage and optimize product-based campaigns across Google Shopping and Performance Max. This role requires deep knowledge of feed management, Merchant Center, bidding strategies, and campaign structure to drive high-ROI ecommerce performance. **We prioritize real-world skill and results over certifications.**
**Key Responsibilities**:
- Strategically set up and manage Google Shopping campaigns, Smart Shopping, and Performance Max.
- Optimize product feeds using Google Merchant Center and feed tools (e.g., DataFeedWatch, Feedonomics).
- Troubleshoot feed disapprovals, product errors, and Merchant Center issues.
- Improve product visibility and ROAS through advanced segmentation and custom labeling.
- Analyze campaign data, A/B test creatives, and refine bidding strategies.
- Collaborate with content, design, and web teams to align ad strategy with landing pages and product presentation.
- Provide detailed reports, insights, and actionable recommendations on campaign performance.
**Requirements**:
- 1+ years of direct experience managing Google Shopping Ads for ecommerce brands.
- Expert knowledge of Google Merchant Center, feed optimization, and campaign performance metrics.
- Proven track record of scaling Shopping Ads and driving measurable revenue growth.
- Strong analytical skills and experience with GA4, Tag Manager, and attribution modeling.
- Ability to troubleshoot technical and policy-related issues within Google Ads and Merchant Center.
**Preferred Qualifications**
- Experience with feed management tools or custom feed scripting.
- Familiarity with Performance Max optimization techniques.
- Background in working with high-SKU or multi-brand product catalogs.
- Understanding of ecommerce platforms like Google Ads.
**What We Offer**
- Competitive compensation.
- A data-driven, performance-first culture.
- High-ownership role in a growing digital team.
- Opportunities to innovate, test, and scale at pace.
**Job Types**: Full-time, Permanent
Pay: ₹15,000.00 - ₹25,000.00 per month
**Benefits**:
- Leave encashment
- Paid time off
Schedule:
- Day shift
Work Location: In person
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