Performance Marketing Executive

2 weeks ago

Bengaluru Karnataka, India 10club Full time

About 10Club
- Rooted in India and driven by its colour and diversity, 10 club has something to add to every room of your home. From tableware to towels, baby nursery to bed linen, gardening shears to gym mats, and storage solutions of all sizes, we prioritise the little things you use every day. We stand for quality in your home - useful, durable and beautiful.

Our leadership team is a mix of industry experts and ex-founders, supported by a passionate and energetic team that is not afraid to push boundaries. We are looking for result driven builders and executors who can take data backed decisions, work collaboratively with teams, roll up their sleeves and jump into action towards our mission to create India’s biggest new age consumer business in the Home & Kitchen category.

**Overview**:
Performance Marketing executive will support the manager to lead, manage, and drive the growth of our marketplace business, with a primary focus on expanding Amazon, Flipkart, and Firstcry channels. This individual will also support in scaling up ad presence on new channels, such as Myntra and Snapdeal, and ensure strategic development of key clients with a strong focus on revenue growth, client retention, and enhanced ROI on performance marketing investments.

**Key Responsibilities**:

- Ownership: Responsible for day-to-day ad operations on marketplaces including Amazon, Flipkart and Qcommerce
- Campaign Measurement and Digital strategy : Analyze trends, performance and optimize the campaigns and adjusting budget, bids and strategies for maximum ROI
- Stakeholder Management: Work closely with cross-functional teams (sales, Marketing, Finance and supply chain ) to align goals, budgets and execution plans.
- Reporting: Provide detailed reports on campaign performance, insights, and recommendations to all the internal stakeholders on a regular basis. Visualize achieved data against KPIs and suggest the optimal solution if any.
- Data Analysis: Leverage analytics tools (Amazon Pi, Flipkart IRIS, Helium 10 etc.) to generate actionable insights and enhance campaign performance. Do the necessary research for planning such as keyword analysis, website, channel analysis, etc.
- Market Research: Stay updated on market place ad trends, algorithm changes and best practices, also evaluate full funnel numbers against competition and category benchmarks to identify Strengths, Weakness and opportunities for improvement in ad strategies.

.**Requirements**:

- **
Experience**:

- 1+ years of experience in performance marketing for a marketplace, D2C, retail brand, or agency.
- Proven track record of achieving marketing goals for both marketplace and D2C channels.
- Love working with numbers and new technology.
- ** Technical Proficiency**:

- Experience with Marketplace PPC, DSP, CTR, CVR metrics.
- Knowledge of: SEM, SEO, Google Ads, and Social Media is an advantage.
- ** Technical Skills**:

- Advanced proficiency in Excel/Sheets (pivots, lookups), Google Slides, SQL, and Seller Central Reporting.
- Actively learn, research, and explore new digital trends in the market and digital channels.
- ** Industry Experience**:

- Experience with an agency or aggregator is a plus.

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