Marketing Executive

4 days ago

Thanjavur, India advanced grohair and gloskin Full time

**Key Responsibilities**:

- **Marketing Strategy Development**:

- Develop comprehensive marketing strategies aligned with business goals and objectives.
- Conduct market research to identify trends, opportunities, and consumer insights.
- Analyze competitor strategies and market dynamics to refine marketing approaches.
- **Campaign Planning and Execution**:

- Plan, coordinate, and execute marketing campaigns across various channels such as digital, social media, print, and events.
- Create compelling campaign messaging and visuals to engage target audiences.
- Monitor campaign performance and metrics to optimize results and return on investment (ROI).
- **Content Creation and Management**:

- Manage content calendars and ensure timely delivery of content assets.
- Collaborate with designers, writers, and agencies to produce multimedia content.
- **Digital Marketing**:

- Utilize analytics tools to track website traffic, user engagement, and conversion rates.
- Implement SEO strategies to improve search engine rankings and organic visibility.
- **Brand Management**:

- Maintain brand consistency across all marketing channels and communications.
- Develop brand positioning strategies to differentiate the company in the market.
- Monitor brand perception and reputation, addressing any issues or concerns proactively.
- **Lead Generation and Customer Acquisition**:

- Implement lead generation strategies to attract potential customers and prospects.
- Nurture leads through targeted marketing campaigns and initiatives.
- Collaborate with sales teams to optimize lead conversion processes.
- **Relationship Building**:

- Cultivate relationships with key stakeholders, including customers, partners, and industry influencers.
- Collaborate with internal teams such as sales, product development, and customer support to align marketing efforts with overall business objectives.
- **Market Analysis and Reporting**:

- Analyze marketing data and metrics to evaluate performance and identify areas for improvement.
- Prepare regular reports and presentations for management, highlighting key insights, trends, and achievements.
- Stay updated on industry trends, best practices, and emerging technologies in marketing.

**Qualifications and Skills**:

- Bachelor's degree in marketing, business administration, or a related field.
- Proven experience as a marketing executive or similar role, preferably in the same industry.
- Strong understanding of marketing principles, techniques, and methodologies.
- Excellent communication, interpersonal, and presentation skills.
- Proficiency in digital marketing tools and analytics platforms.
- Creative thinking and problem-solving abilities.
- Ability to work effectively in a fast-paced, dynamic environment.
- Results-oriented mindset with a focus on driving measurable outcomes

Pay: ₹25,000.00 - ₹30,000.00 per month

Schedule:

- Day shift
- Weekend availability

**Education**:

- Bachelor's (required)

**Experience**:

- Lead generation: 1 year (required)
- total work: 1 year (required)
- Marketing: 1 year (required)

**Language**:

- English (required)

Work Location: In person

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