Performance Marketing Executive

1 week ago


Panchkula, India indogulf.com Full time

**Responsibilities**:

- Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook/Instagram), and other paid media platforms.
- Monitor daily campaign performance, analyze key metrics (CPC, CTR, CPA, ROAS), and identify areas for improvement.
- Collaborate with the creative team to develop ad copies, banners, and landing pages aligned with campaign goals.
- Conduct keyword research, audience targeting, and budget allocation to maximize campaign efficiency.
- Prepare weekly and monthly reports to track campaign performance and ROI.
- A/B test creatives, copy, and targeting strategies to continuously improve results.
- Stay updated with the latest trends, tools, and best practices in performance marketing.
- Work closely with the SEO, content, and design teams to ensure brand consistency and marketing alignment.
- Manage ad account budgets and ensure cost-effective media spending.
- Troubleshoot and resolve campaign issues quickly and effectively.

**Job Types**: Full-time, Permanent, Internship

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Monday to Friday
- Morning shift

Supplemental Pay:

- Performance bonus

**Language**:

- English (preferred)

Work Location: In person


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