Digital Marketing Assistant

20 hours ago

Putli Ghar Amritsar Punjab, India Digital Zamana Full time

**Key Responsibilities**:

- **Digital Strategy Development**:

- Conduct market research to identify trends, insights, and target audiences.
- **Content Marketing**:

- Develop and oversee the creation of engaging and shareable content, including blogs, videos, infographics, and social media posts.
- Optimize content for SEO and user engagement.
- **Social Media Management**:

- Manage company profiles on social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Create and schedule posts, monitor engagement, and analyze performance metrics.
- **Search Engine Optimization (SEO) and Marketing (SEM)**:

- Perform keyword research and optimize website content for search engines.
- Manage paid ad campaigns (Google Ads, Bing Ads) and track performance.
- **Analytics and Reporting**:

- Use tools like Google Analytics to monitor website traffic and campaign performance.
- Prepare reports with actionable insights to improve future campaigns.

**Qualifications**:

- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in digital marketing or similar role.
- Proficiency in tools like Google Analytics, Google Ads, and social media management platforms.
- Strong knowledge of SEO, SEM, and content marketing.
- Excellent analytical, communication, and creative skills.

**Preferred Skills**:

- Experience with marketing automation tools (e.g., HubSpot, Marketo).
- Basic graphic design skills (e.g., Canva, Adobe Photoshop).
- Certification in digital marketing (e.g., Google Ads Certification).

**What We Offer**:

- A collaborative work environment.
- Opportunities for professional growth and learning.
- Competitive salary and benefits.

Pay: ₹10,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (required)
- total work: 1 year (preferred)

Work Location: In person

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