Social Media Executive

3 days ago

Katargam Surat Gujarat, India Macwin Solar energy Full time

**Social Media Management**:

- **Strategy Development**:
Develop, implement, and manage social media strategies that align with business goals.
- **Content Creation & Curation**:
Create high-quality, engaging, and shareable content for various social media platforms such as Facebook, Twitter, LinkedIn, Instagram, and more.
- **Campaign Management**:
Plan and execute paid social media advertising campaigns, including audience targeting, budget management, and performance tracking.
- **Community Management**:
Engage with followers, respond to comments and messages, and manage online communities to foster engagement and brand loyalty.
- **Social Media Analytics**:
Track, analyze, and report on key performance metrics to optimize future campaigns. Use insights to refine strategies and improve engagement rates.
- **Brand Voice & Consistency**:
Ensure consistency in the brand voice, tone, and style across all social media platforms.

**SEO Management**:

- **SEO Strategy**:
Develop and execute comprehensive SEO strategies to improve organic search rankings and drive targeted traffic to the website.
- **Keyword Research**:
Conduct thorough keyword research to identify high-value opportunities and trends to target in both content and technical SEO initiatives.
- **On-page SEO**:
Optimize website content, meta tags, headers, and internal linking to align with targeted keywords and improve search engine visibility.
- **Off-page SEO**:
Implement link-building strategies, outreach campaigns, and partnerships to build a strong backlink profile and improve domain authority.
- **Technical SEO**:
Ensure the website is optimized for speed, mobile-friendliness, proper indexing, and crawlability. Work with developers to fix technical SEO issues.
- **Content Optimization**:
Collaborate with content writers and designers to ensure content is optimized for SEO while being valuable to users.
- **SEO Analytics & Reporting**:
Monitor, track, and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, and more. Provide recommendations for ongoing improvements.

Pay: ₹8,000.00 - ₹15,000.00 per month

**Education**:

- Diploma (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person

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