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SEO Executive

2 weeks ago

Mumbai Maharashtra, India Zaco Computers Full time

**Position Overview**:
**Key Responsibilities**:
**SEO Implementation**: Assist in developing and executing SEO strategies to improve website rankings, increase organic traffic, and enhance online visibility.
**Keyword Research**: Perform keyword research to identify high-value keywords and optimize content for search engines.
**On-Page Optimization**: Support the optimization of website content, meta tags, headers, and images in line with SEO best practices.
**Technical SEO**: Assist in site audits, resolve technical SEO issues, and enhance site performance and user experience.
**Content Strategy**: Create SEO-friendly content and support content marketing initiatives.
**Social Media Marketing**: Help manage and optimize social media campaigns across various platforms (Facebook, Instagram, Twitter, LinkedIn) to boost brand awareness and engagement.
**Google Ads Management**: Assist in setting up, managing, and optimizing Google Ads campaigns to drive targeted traffic and achieve ROI goals.
**Meta Ads Management**: Support the development and management of Meta (formerly Facebook) Ads campaigns to reach targeted audiences and meet marketing objectives.
**Analytics and Reporting**: Monitor and analyze website performance and campaign effectiveness using tools like Google Analytics, Google Search Console, and social media insights. Provide regular reports and actionable recommendations.

**Requirements**:
1-2 years of experience in SEO, social media marketing, and digital advertising.
Proficiency in SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
Hands-on experience with Google Ads and Meta Ads (Facebook Ads Manager).
Strong understanding of social media platforms and best practices.
Familiarity with website CMS (e.g., WordPress) and basic HTML/CSS.
Excellent analytical skills with the ability to interpret data and generate actionable insights.
Strong communication and organizational skills.
Ability to work both independently and as part of a team.
**Preferred Qualifications**:
Certification in Google Ads or Meta Ads.
Experience with additional marketing tools or platforms.
Knowledge of conversion rate optimization (CRO) techniques.
Location - Mumbai