Btl Marketing Executive

1 week ago


Coimbatore, India TranZact Full time

**Location - Coimbatore**

We’re in the midst of transitioning from 'start-up' to ‘scale-up’, and are looking for a Business Development Executive with experience in SaaS organizations, to build, lead and be responsible for driving revenue and new customer acquisition for TranZact.

We built a cloud-based business platform where manufacturers & traders can network with each other and discover trusted buyers and suppliers on the network.

Founded in 2016, TranZact is a B2B business platform for Indian Manufacturing & Trading SME's. TranZact brings different teams of SMEs on a single platform where they can collaborate efficiently to manage their entire business. On TranZact, companies can create documents, communicate and collaborate to grow their business rapidly.

On top of the business transaction platform, we want to build an Intelligent Transaction-backed Marketplace to connect buyers with relevant and trusted suppliers and provide value-added services such as logistics & financial services.

**About Team**:
**Founders**

TranZact was started by 3 guys and we have built an awesome team along the way.
- Sharad Sen Sharma (Product) - IIT KGP (2010), IIMA (2015), ex - Barclays, McKinsey
- Ritesh Kumar (Business) - IIT KGP (2011), ex - Everstone, Ambit
- Rohan Sen Sharma (Technology) - BITS Pilani (2013), ex - Oracle, Cubito

**What will I be doing?**
- Assist in creating, implementation and developing annual marketing plan
- Managing the relationship with the BTL agencies.
- Planning & supervising the seasonal On Ground Activations & Promotions.
- Manage events including planning and executing Events & Exhibitions
- Draft and execute specific marketing programs according to above plan
- Understand marketing and commercial sectors objectives and constraints and translate these into relevant action sheets & marketing briefs
- Monitoring market activities (competitors).
- Designing and implementing POS materials
- Responsible for preparing and arranging our projects Launch plans
- Prepare reports, specifications and creative briefs.

***

**What do I need?**
- Minimum experience of 2-5 years with enough knowledge about the know-hows of BTL campaign, activations and campaign operations.
- Good idea of general management that involves in-house work along with professional collaborations.
- Command over sales and marketing to assist the Team whenever, and wherever required.
- Team Management abilities that involve versatility and flexibility in order to get the work done.
- A hunger for personal growth and overall development will definitely help you fair well and keep up with the ever-evolving changes of this medium of marketing.

**What happens after I apply?**

1. Quick phone call to learn about your experience and why you want to work at Tranzact.

2. Interview rounds with the founders and growth and marketing team.

3. There might be optional rounds customized to your experience.

We aim to close the end-to-end process within 3 days of giving you a phone call.

**Why TranZact?**
- Be a part of the journey to take a Series A startup to IPO
- Build world class products that will have an impact on the lives of millions
- Work with a world-class, industry-leading team of engineers, product guys and growth
- Learn from great mentors and industry leaders. We have an agreement with our Angel Investors that they will help us build & grow our product & company. If required, our team members can work from their office to learn from them.
- Competitive salary and attractive ESOPs

We also recommend you to follow us on LinkedIn where you can stay up-to-date with future opportunities at TranZact.

You can also follow us on Facebook, Instagram & Twitter for all TranZact related updates


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