PPC Executive

1 week ago

Panchkula, India Brand Tech Full time

**Position Overview**:
As a PPC Executive, you will be responsible for managing and optimizing our PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media channels. You will work closely with the marketing team to develop effective PPC strategies, monitor campaign performance, and analyze data to identify opportunities for improvement.

**Key Responsibilities**:

- Develop and execute PPC campaigns across multiple platforms, including Google Ads, Bing Ads, and social media channels.
- Conduct keyword research and analysis to optimize campaign performance and maximize ROI.
- Create compelling ad copy and creative assets that drive engagement and conversions.
- Monitor campaign performance, analyze data, and identify trends and insights to optimize campaign strategies.
- Conduct A/B testing and experiments to improve campaign performance and drive continuous optimization.
- Generate regular reports on campaign performance, including key metrics such as CTR, CPC, and conversion rates.
- Stay up-to-date with industry trends and best practices in PPC advertising and search engine marketing.

**Qualifications**:

- Bachelor's degree in marketing, advertising, or a related field.
- Altleast 6 months of experience managing PPC campaigns, preferably in a digital marketing agency or in-house marketing team.
- Proficiency in Google Ads, Bing Ads, and other PPC platforms.
- Strong analytical skills and experience with data analysis tools such as Google Analytics.
- Excellent written and verbal communication skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Google Ads certification is a plus.

**Benefits**:

- Competitive salary commensurate with experience.
- Health insurance and other benefits package.
- Opportunities for career growth and advancement.
- Dynamic and collaborative work environment.

**Job Types**: Full-time, Permanent, Fresher

Pay: ₹10,000.00 - ₹15,000.00 per month

**Benefits**:

- Work from home

Schedule:

- Monday to Friday
- Morning shift

Supplemental pay types:

- Performance bonus

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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