Social Media Executive

Key Responsibilities:
**Social Media Strategy: Develop and execute a comprehensive social media strategy aligned with the organization's goals and target audience.**
**Identify key platforms for engagement based on the nature of the business and the target demographic.**
Develop and execute a comprehensive social media strategy aligned with the organization's goals and target audience.
Identify key platforms for engagement based on the nature of the business and the target demographic.

**Content Creation and Management: Create, curate, and schedule engaging and relevant content for various social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn, TikTok).**
**Design visuals, graphics, and videos to accompany social media posts.**
**Ensure consistency in messaging and branding across all content.**
Create, curate, and schedule engaging and relevant content for various social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn, TikTok).
Design visuals, graphics, and videos to accompany social media posts.
Ensure consistency in messaging and branding across all content.

**Community Engagement: Monitor and engage with followers, fans, and online communities.**
**Respond to comments, messages, and mentions in a timely and authentic manner.**
**Foster positive interactions and address customer inquiries or concerns.**
Monitor and engage with followers, fans, and online communities.
Respond to comments, messages, and mentions in a timely and authentic manner.
Foster positive interactions and address customer inquiries or concerns.

**Social Media Advertising: Plan, execute, and manage paid social media advertising campaigns.**
**Optimize ads for maximum reach, engagement, and conversions.**
**Monitor ad performance and adjust strategies based on data insights.**
Plan, execute, and manage paid social media advertising campaigns.
Optimize ads for maximum reach, engagement, and conversions.
Monitor ad performance and adjust strategies based on data insights.

**Analytics and Reporting: Use social media analytics tools to track and analyze performance metrics.**
**Prepare regular reports detailing key performance indicators (KPIs) and trends.**
**Identify opportunities for improvement and growth based on data analysis.**
Use social media analytics tools to track and analyze performance metrics.
Prepare regular reports detailing key performance indicators (KPIs) and trends.
Identify opportunities for improvement and growth based on data analysis.

**Trend Monitoring and Innovation: Stay updated with the latest social media trends, algorithm changes, and industry best practices.**
**Recommend and implement innovative approaches to enhance social media presence.**
Stay updated with the latest social media trends, algorithm changes, and industry best practices.
Recommend and implement innovative approaches to enhance social media presence.

**Collaboration**:Collaboration: Work closely with marketing, content, and design teams to ensure alignment of messaging and campaigns.
Collaborate with influencers, partners, and stakeholders for joint social media initiatives.

**Crisis Management: Monitor online conversations and address any negative or sensitive issues promptly and appropriately.**
**Escalate serious concerns to the appropriate department for resolution.**
Monitor online conversations and address any negative or sensitive issues promptly and appropriately.
Escalate serious concerns to the appropriate department for resolution.

**Content Calendar Management: Create and maintain a content calendar outlining content themes, posting schedules, and special campaigns.**
Create and maintain a content calendar outlining content themes, posting schedules, and special campaigns.

Pay: ₹9,151.23 - ₹25,000.00 per month

**Benefits**:

- Flexible schedule
- Health insurance
- Paid time off

Schedule:

- Day shift

Work Location: On the road