Graphic Designer
4 days ago
**Key Responsibilities**:
**Ad Creatives**:
- Design visually compelling creatives for Google Ads, Facebook Ads, Instagram Ads, and other advertising platforms.
- Ensure all ad creatives align with brand guidelines and target audience preferences.
**Social Media Posts**:
- Develop engaging graphics, carousels, reels, and story templates for platforms like Instagram, Facebook, and Pinterest.
- Stay updated on social media trends to create relevant and appealing designs.
**Website Banners & Assets**:
- Design homepage banners, product display images, and promotional graphics for the website.
- Create campaign visuals that enhance the shopping experience.
**Promotional Materials**:
- Create offline marketing materials like flyers, posters, and event branding, if needed.
**Basic Video Editing**:
- Edit promotional videos, social media reels, and ad videos using Adobe Premiere Pro or equivalent tools.
- Add animations, transitions, and effects to enhance video quality and engagement.
**Brand Identity**:
- Maintain a consistent visual style across all content in alignment with Peora’s premium brand image.
- Develop templates for recurring campaigns and seasonal promotions.
**Collaboration**:
- Work closely with the marketing team to understand campaign objectives and design requirements.
- Brainstorm innovative ideas for creative campaigns and ad visuals.
**Tool Expertise**:
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) or equivalent graphic design tools.
- Familiarity with Canva or other quick design tools for light editing tasks.
**Qualifications & Skills**:
- **Experience**: 2+ years in graphic design, preferably in ecommerce or the jewellery/fashion category.
- **Education**: Bachelor’s degree in Graphic Design, Visual Arts, or a related field is a plus.
- **Design Sense**: Strong understanding of typography, color theory, layout, and branding.
- **Creativity**: Ability to think outside the box and create innovative, visually striking designs.
- **Basic Video Editing**: Proficiency in Adobe Premiere Pro and understanding of short-form content for ads and social media.
- **Time Management**: Ability to manage multiple projects and meet tight deadlines.
- **Communication**: Strong collaboration skills and the ability to interpret briefs effectively.
Pay: ₹240,000.00 - ₹330,000.00 per year
**Experience**:
- Graphic Designing: 2 years (preferred)
Work Location: In person
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