PPC Executive

2 weeks ago

Janakpuri Delhi Delhi, India VR DIGITAL SOLUTIONS Full time

The Digital Marketing Executive is the key person in charge of executing the company’s digital marketing campaigns. He/she is involved throughout the campaign ideation, planning, implementation, measurement, and optimisation process. It is therefore essential that he/she has hands-on experience using various digital marketing platforms.

The Digital Marketing Executive works closely with the internal marketing team and/or digital agencies to achieve specific company objectives set by the Head of Marketing such as; increasing digital sales, lead generation, brand engagement, and conversions. If you’re looking to embark on a digital marketing career and want to find out what it entails and how you can get started, you’ll get a clearer picture reading this article.

The Digital Marketing Executive reports to the Digital Marketing Manager.

Roles and Responsibilities
- Assist the team in the development of the overall digital marketing strategy
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO campaigns
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

**Job Types**: Full-time, Permanent

Pay: ₹10,000.00 - ₹15,000.00 per month

**Benefits**:

- Paid sick time

Schedule:

- Day shift
- Fixed shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (required)
- Google Ads: 2 years (required)

Work Location: In person

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