Digital Marketing Executive

2 days ago


Salt Lake Kolkata West Bengal, India PAPERLINK SOFTWARES PVT LTD Full time

**We’re Hiring: Digital Marketing Executive (E-commerce)**

Are you passionate about **Instagram marketing**, **paid campaigns**, and **brand storytelling**?
We at **Paperlink Softwares Pvt. Ltd.** are looking for a **results-driven and creative Social Media Marketing Executive** to join our dynamic team in **Kolkata**

**Location**: Kolkata - Salt Lake Sector V (On-site)
**Office Hours**: Monday to Saturday (12:00 PM to 9:00 PM)

**What You’ll Do**:

- Develop and execute effective **Instagram marketing strategies** to drive e-commerce growth
- Collaborate with designers, influencers, and content creators for impactful brand promotion
- Manage and optimize **Meta Ads (Facebook & Instagram)** for conversions and audience reach
- Track and analyze performance across organic and paid campaigns, generating reports with insights
- Stay updated on the latest **social media trends, hashtags, and audience behavior**

**What We’re Looking For**:

- Minimum **3 year of experience** managing Instagram paid campaigns (preferably in e-commerce)
- Hands-on knowledge of **Meta Ads Manager** and platforms like **Shopify/WooCommerce**:

- Strong understanding of Instagram algorithms, ad formats, and creative best practices
- Excellent communication, creative thinking, and analytical skills

If you have a creative mindset, love data-driven marketing, and want to help build a brand people love — we’d love to hear from you

Hiring #SocialMediaMarketing #InstagramMarketing #EcommerceJobs #KolkataJobs #DigitalMarketing #MetaAds #MarketingCareers

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person



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