Social Media Marketing
21 hours ago
**Key Responsibilities**:
- Develop and execute social media strategies aligned with business goals.
- Manage and maintain active profiles across various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube).
- Create, curate, and schedule engaging and relevant content (text, images, videos) tailored to each platform.
- Monitor and analyze the performance of social media campaigns using analytics tools, providing regular reports on KPIs (reach, engagement, conversions, etc.).
- Engage with followers, respond to inquiries, and foster a strong online community by maintaining active communication with the audience.
- Collaborate with other teams (e.g., content, design, and marketing) to ensure brand consistency and align social media efforts with overall marketing strategies.
- Stay up-to-date with social media trends, platform updates, and best practices to keep strategies current and effective.
- Manage paid social media campaigns, including budget allocation, targeting, and optimization to maximize ROI.
- Track competitor activities and adapt strategies to stay ahead in the market.
**Qualifications**:
- Proven experience as a Social Media Marketing Specialist or similar role.
- Strong knowledge of major social media platforms and their best practices.
- Familiarity with social media management and analytics tools (e.g., Hootsuite, Buffer, Google Analytics).
- Excellent written and verbal communication skills.
- Creativity and the ability to think outside the box to create engaging content.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Basic knowledge of SEO and web traffic metrics.
- Experience with paid advertising on social media platforms is a plus.
**Preferred Skills**:
- Graphic design skills and familiarity with design tools (e.g., Canva, Adobe Creative Suite) is an advantage.
- Experience in influencer marketing and community management.
**Education**:
- Bachelor’s degree in Marketing, Communications, Digital Media, or related field preferred.
**Benefits**:
- Competitive salary.
- Opportunity for growth and professional development.
Pay: ₹10,000.00 - ₹50,000.00 per month
Schedule:
- Day shift
**Experience**:
- Social media management: 1 year (required)
- Social media marketing: 1 year (required)
- SEO: 1 year (required)
Work Location: In person
Application Deadline: 19/09/2024
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