Copywriter

8 hours ago


Bengaluru Karnataka, India MFPL Full time

Role Overview We are looking for a creative, detail-obsessed Copywriter to craft compelling communication across digital, retail, and product touchpoints. You'll help bring our brand voice to life — playful, motivational, and aspirational. Key Responsibilities - Write engaging copy for website, product pages, ads, social media, and email campaigns - Develop brand stories, campaign taglines, product descriptions, and video scripts - Ensure tone, style, and messaging stay consistent with brand guidelines - Collaborate with designers, marketers, and product teams for integrated campaigns - Proofread, edit, and polish content for clarity, grammar, and impact - Stay updated on trends in lifestyle branding, appliances, and digital communication - Assist in internal communications (office branding, presentations, product manuals, etc.) Requirements - 2-5 years of experience as a copywriter in a consumer brand, digital agency, or startup - Strong portfolio showcasing short-form and long-form content - Ability to adapt tone — from conversational and witty to crisp and professional - Excellent command of English (Hindi proficiency is a plus) - Self-motivated with strong creative instincts and attention to detail - Ability to work in a fast-paced, collaborative environment - Familiarity with SEO writing for web content - Good to Have - Experience in consumer electronics, appliances, or home & lifestyle brands - Basic understanding of design, storytelling, and visual communication principles


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