Social Media Executive

3 days ago

Noida, India VIBES COMMUNICATIONS PVT LTD Full time

**Responsibilities**:
**SMO Strategy Development**:

- Develop and execute comprehensive SMO strategies aligned with overall marketing and business objectives.
- Conduct audience analysis and identify key demographics for targeted social media campaigns.
- Stay abreast of social media trends and emerging platforms to recommend innovative strategies.

**Social Media Content Management**:

- Plan, create, and curate engaging content for various social media channels.
- Collaborate with the content team to ensure brand consistency and alignment with SMO objectives.
- Implement best practices for content optimization on each platform.

**Audience Engagement and Community Building**:

- Foster a sense of community by actively engaging with the audience on social media.
- Respond to comments, messages, and inquiries in a timely and professional manner.
- Develop and implement strategies to grow and nurture social media communities.

**Campaign Development and Execution**:

- Conceptualize and execute social media campaigns to promote products, services, or brand initiatives.
- Monitor and analyze campaign performance, providing insights for continuous improvement.
- Collaborate with cross-functional teams for integrated marketing campaigns.

**Analytics and Reporting**:

- Utilize social media analytics tools to measure the effectiveness of SMO strategies.
- Prepare regular reports highlighting key performance indicators (KPIs) and insights.
- Recommend adjustments to optimize future campaigns based on data analysis.

**Paid Social Media Advertising**:

- Manage and optimize paid advertising campaigns on social media platforms.
- Monitor budgets, analyze performance metrics, and adjust strategies for maximum ROI.
- Stay informed about changes in advertising platforms and industry trends.

**Salary**: ₹35,000.00 - ₹40,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Yearly bonus

Application Question(s):

- What is your Current CTC?
- What is your Expected CTC?

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social Media Marketing: 1 year (preferred)

**Language**:

- English (preferred)

**Location**:

- Noida, Uttar Pradesh (preferred)

Work Location: In person

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