Creative Strategist

1 week ago


Bengaluru Karnataka, India Flutch Technology Pvt Ltd Full time

**Key Skills to Look For**:
**1. Creative Ideation & Storytelling**
- Can come up with unique ad angles and campaign ideas.
- Able to think from a consumer's POV and pitch emotional, rational, or FOMO-based narratives.
- Knows how to simplify complex concepts and turn features into benefits.

**2. Ad Copywriting & Scriptwriting**
- Has an understanding of frameworks like **AIDA**, **PAS**, **4Cs**, etc.
- Can write short-form ad copy (headlines, CTAs, hooks) and longer scripts for Reels/Video ads.
- Good command of grammar, tone, and persuasive language.

**3. Basic Understanding of Marketing Platforms**
- Awareness of platforms like Meta Ads, YouTube Shorts, and Google Ads (Search & Display).
- Doesn’t need to run campaigns but should understand the purpose and format of creatives.

**Bonus if they mention**: Thumbnails, hook rate, CTR, scroll stop ratio, or UGC-style creatives

**4. Communication & Presentation Skills**
- Can explain creative ideas clearly and logically.
- Good verbal fluency in English (and optionally Tamil/Hindi if regional clients are involved).
- Active listener and able to receive and act on feedback.

**5. Creative Research & Competitor Benchmarking**
- Knows how to find trends and winning ads (Ad Libraries, Instagram Reels, etc.).

Should show initiative in gathering inspiration and not just rely on instructions.

**Job Type**: Internship
Contract length: 3 months

Pay: ₹4,000.00 - ₹5,000.00 per month

Schedule:

- Day shift

Work Location: In person


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