Digital Marketing Teacher

7 days ago

Kalkaji Delhi Delhi, India IFDA Institute Full time

**Key Responsibilities**:

- **Digital Marketing Fundamentals**: Teach students the basics of digital marketing, including the importance of online presence, target audience identification, and key digital marketing channels.
- **Search Engine Optimization (SEO)**: Instruct students on SEO techniques, including on-page and off-page optimization, keyword research, link building, and content optimization to improve website visibility on search engines.
- **Search Engine Marketing (SEM) & Google Ads**: Educate students on paid advertising strategies, particularly with Google Ads, and how to create, manage, and optimize SEM campaigns.
- **Content Marketing**: Teach students the process of creating valuable and engaging content, content strategy, blogging, video content, and leveraging content for lead generation.
- **Social Media Marketing**: Guide students through social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.), advertising strategies, organic growth, and community management.
- **Digital Analytics & Tools**: Teach students how to use digital marketing tools like Google Analytics, SEMrush, Moz, and social media insights to analyze campaign performance and optimize strategies.
- **Paid Social Media Campaigns**: Train students on running successful paid campaigns on platforms like Facebook, Instagram, LinkedIn, and others, including ad creation, targeting, and budget management.
- **E-commerce Marketing**: Educate students on marketing strategies for online stores, including how to optimize product listings, run effective promotions, and drive traffic to e-commerce websites.
- **Mobile Marketing**: Introduce students to mobile marketing strategies, including app-based advertising and mobile-friendly websites.
- **Classroom Management**: Foster a positive and engaging learning environment, address student queries, and provide one-on-one assistance as necessary.
- **Assessments & Evaluation**: Develop and evaluate student performance through quizzes, assignments, case studies, and project-based tasks.
- **Industry Trends & Updates**: Stay current with the latest trends, tools, and updates in the digital marketing field, incorporating new practices and technologies into lesson plans.

**Qualifications**:

- Proven experience in digital marketing, with hands-on experience in SEO, SEM, content marketing, social media, and analytics tools.
- Experience with tools like Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, Moz, Hootsuite, etc.
- Strong communication and presentation skills.
- Previous teaching or training experience (preferred).
- Certification in Digital Marketing (Google, HubSpot, Facebook, etc.) is a plus.

**Skills & Competencies**:

- In-depth knowledge of various digital marketing strategies and techniques.
- Familiarity with digital marketing automation tools.
- Analytical mind-set with the ability to interpret data and drive results.
- Passion for teaching and guiding students to achieve their digital marketing goals.
- Strong organizational and time-management skills.
- Ability to adapt lessons to suit students' varying levels of expertise.

Pay: ₹18,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Morning shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

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