Marketing Operations Coordinator

6 hours ago

Bengaluru Karnataka, India Gainwell Technologies LLC Full time

**Summary**:
The Marketing Operations Coordinator will support the Marketing Operations Manager by managing dashboards, tracking campaign performance, and assisting with project execution. This role is ideal for an early-career professional with strong analytical skills and project coordination experience, ensuring that marketing operations run efficiently

**Your role in our mission**:
**Marketing Dashboards & Reporting (50%)**
- Assist in building, updating, and maintaining marketing performance dashboards (Google Analytics, Power BI, Tableau, Salesforce).
- Support multi-channel attribution reporting, ensuring accurate performance tracking.
- Help standardize data hygiene and accuracy across marketing automation and CRM platforms.

**Project Coordination & Workflow Optimization (30%)**
- Work closely with the Marketing Operations Manager to track and manage project milestones, deliverables, and deadlines for marketing campaigns.
- Maintain the marketing project tracker, ensuring stakeholders have visibility into active projects.
- Support the execution of marketing workflows, ensuring seamless collaboration across teams (Field Marketing, Content, Creative).
- Assist in coordinating marketing automation tasks, such as campaign approvals, data segmentation, and reporting requests.

**System & Data Management (20%)**
- Support lead data integrity and list management within Salesforce and Marketo/HubSpot.
- Perform QA and troubleshooting for marketing automation workflows and CRM data consistency.
- Help with auditing lead scoring, segmentation, and data workflows to improve efficiency.

**Required Qualifications**:

- 1-3 years of experience in marketing operations, project coordination, or marketing analytics.
- Experience with Excel (pivot tables, v-lookups), Google Sheets, or basic data visualization tools.
- Basic exposure to CRM (Salesforce, HubSpot) or marketing automation platforms (Marketo, Eloqua) is a plus but not required.
- Strong organizational and communication skills, with the ability to manage multiple projects at once.
- Analytical mindset with attention to detail in tracking, reporting, and process optimization.

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