Performance Marketing Executive

21 hours ago


Nariman Point Mumbai Maharashtra, India Birla Workforce and Technologies Full time

**Responsibilities**:

- Develop and execute data-driven performance marketing strategies to drive customer acquisition, retention, and revenue growth.
- Plan, launch, and optimize digital marketing campaigns across various channels, including paid search, paid social, display advertising, and affiliate marketing.
- Manage advertising budgets, bid strategies, and campaign targeting to maximize ROI and achieve performance KPIs.
- Conduct thorough audience research and segmentation to target relevant customer segments with personalized messaging and offers.
- Analyze campaign performance metrics, including CTR, CPC, CPA, ROAS, and conversion rates, to identify trends, insights, and areas for optimization.
- Implement A/B testing and experimentation methodologies to optimize ad creative, landing pages, and conversion funnels for maximum performance.
- Collaborate with cross-functional teams, including marketing, product, and analytics, to align campaign objectives and ensure cohesive messaging and branding.
- Stay updated on industry trends, emerging technologies, and best practices in performance marketing to drive innovation and competitive advantage.



**Requirements**:

- Bachelor's degree in Marketing, Business, or related field.
- 3-4 years of proven experience in performance marketing, preferably in Hospitality/ Travel Industry
- In-depth knowledge of digital marketing channels, including paid search (Google Ads, Bing Ads), paid social (Facebook, Instagram, LinkedIn), display advertising, and affiliate marketing.
- Hands-on experience with marketing analytics platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and/or other attribution and analytics tools.
- Strong analytical skills and ability to interpret data to drive actionable insights and optimization strategies.
- Proficiency in A/B testing, experimentation, and conversion rate optimization (CRO) techniques.
- Excellent communication and collaboration skills, with the ability to work effectively across cross-functional teams.
- Detail-oriented with a results-driven mindset and passion for continuous learning and improvement.
- Experience with OTA ( Online Travel Agency ) Platform.

Pay: ₹9,895.84 - ₹40,000.00 per month

Schedule:

- Day shift

Application Question(s):

- current ctc
- expected ctc
- notice period

**Experience**:

- OTA ( Online Travel Agency ) Platform.: 1 year (required)
- A/B testing: 1 year (required)

**Language**:

- English (required)

Work Location: In person



  • Nariman Point, Mumbai, Maharashtra, India THAT MARKETING LADY Full time

    Responsibilities: - Manage & optimize paid campaigns across Google, FB, IG & more - Analyze data & provide actionable insights - Collaborate with creative teams for high-converting ads - Drive ROI & growth for clients **Requirements**: - 1+ year in performance marketing - Strong with Google Ads, FB Ads, & analytics tools - Data-driven & results-focused...


  • Nariman Point, Mumbai, Maharashtra, India Sarla Performance Fibers limited Full time

    **Department: Domestic Sales & Marketing** **Position: Sales & Marketing Executive** **Location: Nariman point, Mumbai** Lead coordinator for all types of sales and Merchandising activities with plant production team, PPC, quality, logistics, Marketing, and end customers on a daily basis. Submit the Commercial quotations, e-tenders, Pricing as well as...

  • Marketing Executive

    2 days ago


    Mumbai, India Marketing Executive Full time

    experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you. **Objectives...

  • Performance Marketer

    12 hours ago


    Mumbai, India TYS Performance Marketing Consultants Full time

    Keeping this short and sweet – 7 years into building TYS, and post multiple business pivots, I’ve come to realise I’m effectively building ‘a McKinsey’ for smaller budding businesses and larger businesses alike - in other words, a business consultancy, with theoretical expertise and better still, a core team with execution capabilities, all wrapped...

  • Performance Marketer

    12 hours ago


    Mumbai, India TYS Performance Marketing Consultants Full time

    Keeping this short and sweet – 7 years into building TYS, and post multiple business pivots, I’ve come to realise I’m effectively building ‘a McKinsey’ for smaller budding businesses and larger businesses alike - in other words, a business consultancy, with theoretical expertise and better still, a core team with execution capabilities, all wrapped...

  • Performance Marketer

    3 hours ago


    Mumbai, India TYS Performance Marketing Consultants Full time

    Keeping this short and sweet – 7 years into building TYS, and post multiple business pivots, I’ve come to realise I’m effectively building ‘a McKinsey’ for smaller budding businesses and larger businesses alike - in other words, a business consultancy, with theoretical expertise and better still, a core team with execution capabilities, all wrapped...

  • Performance Marketer

    3 hours ago


    Mumbai, India TYS Performance Marketing Consultants Full time

    Keeping this short and sweet – 7 years into building TYS, and post multiple business pivots, I’ve come to realise I’m effectively building ‘a McKinsey’ for smaller budding businesses and larger businesses alike - in other words, a business consultancy, with theoretical expertise and better still, a core team with execution capabilities, all wrapped...

  • Performance Marketer

    2 hours ago


    Mumbai, India TYS Performance Marketing Consultants Full time

    Keeping this short and sweet – 7 years into building TYS, and post multiple business pivots, I’ve come to realise I’m effectively building ‘a McKinsey’ for smaller budding businesses and larger businesses alike - in other words, a business consultancy, with theoretical expertise and better still, a core team with execution capabilities, all wrapped...


  • Nariman Point, Mumbai, Maharashtra, India THAT MARKETING LADY Full time

    Job description **Role Description** This is a full-time on-site role for a Client Servicing Executive at That Marketing Lady in Mumbai. The Client Servicing Executive will be responsible for client services, client relations, presentations, customer service, and account management on a day-to-day basis. **Key Responsibilities**: - **Client Relationship...


  • Mumbai, Maharashtra, India INSOMNIACS DIGITAL MARKETING Full time

    **Company Description** Insomniacs is a digital marketing agency located in Mumbai. We are a team of sleep-deprived youngsters striving to make our client's brand unforgettable. Our diverse team includes creatives, artists, writers, social media managers, visualizers, and developers working together to create digital solutions, website management, SEO, and...