Social Media Executive

Job Description: Social Media Executive

Position Summary: We are seeking a talented and experienced Social Media Executive to join our dynamic marketing team. The Social Media Executive will be responsible for developing, implementing, and managing our organization's social media strategy to enhance brand awareness, engage with our target audience, and drive traffic to our digital platforms. This role requires a creative thinker with strong communication skills and a deep understanding of various social media platforms and their trends.

**Responsibilities**:
Social Media Strategy: Develop and execute a comprehensive social media strategy aligned with the organization's goals and target audience. Stay updated with the latest industry trends, platforms, and best practices to ensure effective implementation.

Content Creation: Create engaging, high-quality content for social media channels (including text, image, and video) that aligns with the brand's voice and resonates with the target audience. Collaborate with the design and content teams to produce visually appealing and shareable content.

Community Management: Monitor, moderate, and engage with the brand's online community across social media platforms. Respond to comments, messages, and inquiries in a timely and professional manner, fostering positive interactions and building customer loyalty.

Social Media Advertising: Develop and execute targeted social media advertising campaigns to increase brand visibility, drive traffic, and generate leads. Utilize analytics and insights to optimize campaigns and achieve maximum ROI.

Analytics and Reporting: Monitor social media metrics, track key performance indicators (KPIs), and generate regular reports to evaluate the success of social media initiatives. Use data-driven insights to make informed decisions and propose strategies for improvement.

Influencer Partnerships: Identify and build relationships with relevant influencers and industry leaders to amplify brand reach and engage with the target audience. Collaborate on influencer campaigns and track their effectiveness.

Social Listening: Monitor online conversations and trends related to the brand and industry. Stay alert to customer feedback, reviews, and sentiment, and provide insights and recommendations to improve brand perception and customer satisfaction.

Collaboration and Coordination: Collaborate with internal teams, including marketing, communications, content, and design, to align social media efforts with broader marketing initiatives. Coordinate social media campaigns with product launches, events, and other promotional activities.

Qualifications:

- Bachelor's degree in marketing, communications, or a related field (or equivalent experience).
- Proven experience in managing social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) for a brand or organization.
- Strong understanding of social media marketing trends, tools, and best practices.
- Proficiency in using social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics).
- Excellent written and verbal communication skills with a keen eye for detail.
- Creative thinker with the ability to generate innovative ideas and captivating content.
- Analytical mindset with the ability to track, analyze, and interpret social media metrics.
- Familiarity with social media advertising platforms (e.g., Facebook Ads Manager, Instagram Ads) and experience in managing paid social campaigns.
- Ability to multitask, work under tight deadlines, and adapt to changing priorities.
- Strong interpersonal skills and ability to work both independently and collaboratively in a team environment.

If you're passionate about social media, have a keen eye for detail, and enjoy working in a fast-paced environment, we'd love to hear from you. Join our team and help us drive our brand's digital presence to new heights

**Job Types**: Full-time, Regular / Permanent

Pay: ₹18,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Jaipur, Rajasthan: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (required)

**Speak with the employer**
+91 9352912824