Social Media Executive

1 week ago

Andheri Mumbai Maharashtra, India The Byke Hospitality Ltd. Full time

Namaste

MadStays, a The Byke Hospitality Ltd. entity is looking for a passionate **Social Media Manager/Executive** to join our dynamic team.

As the Social Media Manager, you will be the driving force behind the social media presence, responsible for creating and executing strategies that enhance our and our client’s brand’s image, engage the audience, and drive bookings. You will work closely with our marketing team to ensure the social media efforts are aligned with overall brand objectives and resonate with the target audience.

**Job Role and Responsibilities -**
- Develop and implement comprehensive social media strategies tailored to the hotel's or resort’s brand and goals.
- Oversee and manage multiple social media profiles on platforms such as Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
- Plan and execute social media campaigns, promotions, and contests to increase engagement and drive bookings.
- Identify key metrics for success and set measurable goals to track the effectiveness of social media campaigns.
- Work closely with the MadStays Marketing Team to create compelling and visually engaging content, including text, images, videos, and graphics, that reflects the brand’s voice and attracts target audience.
- Provide regular reports on social media metrics, campaign performance, and audience engagement, and make data-driven recommendations for improvements.
- Stay updated on the latest social media trends, tools, and best practices to keep the content and strategies innovative and effective.
- Build and nurture relationships with the online community, including guests, influencers, and brand advocates. Coordinate with external partners, influencers, and agencies to amplify the social media reach.

**Requirements and Skills -**
- Bachelor’s degree in Marketing, Communications, or a related field. (Masters/ PGDM in Marketing preferred)
- Minimum 3-5 years of experience in social media management.
- Strong understanding of social media platforms, tools, and best practices.
- Proven ability to create engaging content and manage multiple social media accounts.
- Excellent written and verbal communication skills with a keen eye for detail.
- Creative and strategic thinking with the ability to adapt to changing trends and needs.
- Strong organizational skills and the ability to work independently as well as part of the MadStays team.

**Benefits -**
- Meals provided

**Location** - J.B. Nagar, Andheri (East), Mumbai.

Pay: ₹30,000.00 - ₹50,000.00 per month

**Benefits**:

- Food provided

Schedule:

- Day shift

Work Location: In person

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